Webmaster Tools Search Queries data is now available in Google Analytics
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Tuesday, October 04, 2011
Earlier this year we announced a limited pilot for Search Engine Optimization reports in Google Analytics, based on Search queries data from Webmaster Tools. Thanks to valuable feedback from our pilot users, we've made several improvements and are pleased to announce that the following reports are now publicly available in the Traffic Sources section of Google Analytics.
Queries: impressions, clicks, position, and CTR info for the top 1,000 daily queries
Landing Pages: impressions, clicks, position, and CTR info for the top 1,000 daily landing pages
Geographical Summary: impressions, clicks, and CTR by country
All of these Search Engine Optimization reports offer Google Analytics' advanced filtering and visualization capabilities for deeper data analysis. With the secondary dimensions, you can view your site's data in ways that aren't available in Webmaster Tools.
To enable these Search Engine Optimization reports for a web property, you must be both a Webmaster Tools verified site owner and a Google Analytics administrator of that Property. Once enabled, administrators can choose which profiles can see these reports.
If you have feedback or suggestions, please let us know in the Webmaster Help Forum.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[],["Google Analytics now publicly offers Search Engine Optimization reports within its Traffic Sources section. These reports include data on queries, landing pages, and geographical summaries, showing impressions, clicks, position, and CTR. They provide advanced filtering and visualization capabilities for data analysis. Access requires being a verified Webmaster Tools site owner and a Google Analytics administrator. Administrators can control profile access to these reports. The reports include info on the top 1,000 daily queries and landing pages.\n"]]
