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Thibault Morin
Thibault Morin

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🎯 The 3 Questions That Make or Break Your Architecture Effort

Most architecture efforts fail long before a single diagram is drawn.

The reason?

We dive into technology choices before we understand what we’re solving and who we’re solving it for.

I’ve seen it. I’ve done it.

And I’ve paid the price for skipping the basics.


❓ Why Most Architecture Starts Too Technical, Too Early

You're asked to "architect a solution."

So you open up Lucidchart or draw a C4 model. Maybe you start mapping components and APIs.

But without clear alignment on value, context, and stakeholders, even the best technical design ends up:

  • Misaligned with business needs
  • Hard to explain
  • Dismissed or ignored by non-tech decision makers

✅ My “Start Fast” Checklist

Here are the three questions I now ask before touching any diagram:

1. What value is this delivering?

Is this saving cost, enabling a new product, reducing risk?

Architecture is not about beauty — it’s about making value real.

2. Who cares about this and why?

Identify key stakeholders and what they need from this effort.

A great architecture document for a developer might be a black box for a product owner.

3. What must be clear in one page?

You should be able to summarize your architecture approach — value, concerns, impact — on one page.

If not, you’re not ready to go deeper yet.


💥 A Real-World Mistake

A few years ago, I designed an authentication flow for a partner integration project. I nailed the tech:

  • Federation with OIDC and SAML
  • Clean separation of identity domains
  • Full compliance with internal IAM standards

But I never clarified:

  • What business value it unlocked
  • Who exactly needed to approve it
  • When and how success would be measured

The result?

Weeks of rework. Stakeholder confusion. And delayed rollout.


🛠️ What I Use Now: QTAM + the Architecture Work Canvas

To avoid this mess, I created the Quick Technical Architecture Method (QTAM) — a streamlined approach that forces you to answer these three questions up front.

It's:

✅ Value-Oriented — Start with what the business actually cares about
✅ Practical-First — Built from real-life architecture work, not academic models
✅ Starter Kit Included — Includes the Architecture Work Canvas + Architecture Work Template


If you’ve ever struggled to make your architecture work make sense to non-engineers — or even other devs — this method will help.

🧠 I explain the full approach, with examples, and even a online training on Udemy.

👉 Start here — qtam.morin.io


Would love to hear:
What questions do you ask before you start designing architecture?

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