赛事经济成外贸新增长点：前7月中国出口增长6.7% 运动产品出口火爆

赛事经济成外贸新增长点：前7月中国出口增长6.7% 运动产品出口火爆

Event Economy Becomes New Growth Driver for Foreign Trade: China's Exports Grow 6.7% in First 7 Months with Sports Products Booming

中国海关总署最新数据显示，今年1-7月我国货物贸易进出口总值达24.83万亿元，同比增长6.2%。其中出口14.26万亿元，增长6.7%；进口10.57万亿元，增长5.4%。7月单月进出口3.68万亿元，同比增长6.5%，连续4个月保持5%以上的增速。

Customs data shows China's total import and export value reached 24.83 trillion yuan in the first seven months, up 6.2% year-on-year. Exports grew 6.7% to 14.26 trillion yuan while imports increased 5.4% to 10.57 trillion yuan. The July figure stood at 3.68 trillion yuan, marking the fourth consecutive month with growth above 5%.

专家分析指出，"赛事经济"正成为外贸新亮点。受2024欧洲杯和巴黎奥运会带动，运动及周边产品出口表现尤为突出。

Experts note the "event economy" is emerging as a new highlight for foreign trade, with sports products and related merchandise exports booming thanks to the Euro 2024 and Paris Olympics.

出口结构持续优化

Export Structure Continues to Improve

中国机电产品进出口商会数据显示，前7月机电产品出口8.41万亿元，增长8.3%，占出口总额的59%。国研新经济研究院创始院长朱克力表示，中国出口呈现市场多元化、商品结构高端化、企业主体活力增强三大特点。

Data from the China Chamber of Commerce shows mechanical and electrical product exports reached 8.41 trillion yuan in seven months, up 8.3% and accounting for 59% of total exports. Zhu Keli noted three characteristics of China's exports: market diversification, product upgrading, and enhanced enterprise vitality.

赛事经济带动效应显著

Significant Boost from Event Economy

阿里巴巴国际站数据显示，截至7月16日，"奥运经济"相关商品出口额超70亿元。义乌球类用品、广州运动服饰、德州健身器材等产业带出口增长明显。东莞某潜水器材公司表示，今年订单量同比增长20%，"淡季不淡"。

Alibaba International data shows Olympic-related exports exceeded 7 billion yuan by mid-July. Exports from industrial clusters like Yiwu's ball products, Guangzhou's sportswear and Dezhou's fitness equipment grew significantly. A Dongguan diving equipment company reported 20% order growth year-on-year, with "off-season turning busy".

福建某工艺品企业称，赛事相关订单已占总额30-40%，欧洲市场营业额半年超去年全年。专家预计8月出口将继续保持增长，增速约4%。

A Fujian crafts company said event-related orders account for 30-40% of total, with European sales in six months surpassing last year's total. Experts forecast August exports will maintain about 4% growth.