Developing Trusted Networks with Salesforce Blockchain

Developing Trusted Networks with Salesforce Blockchain

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  Developing Trusted Networks withSalesforce Blockchain Andrew Conn Director of Product Design, Emerging Technology Rodolfo Ergueta Sr Director of Product Management, Emerging Technology
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  We Are AllConnected Smart city Smart trade Smart traffic Powered by Connectivity, AI, and Automation 10 devices per human by 2025
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  Cross-Company Experiences AreSiloed Industry Peers Regulators Distributor Service Provider Your Company Channel Partner Walls around every source of data as you try to share and collaborate outside of your business Suppliers Technology Partners Inefficient access to data Difficult to audit Single point of failure
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  The Rise ofTrusted Networks Industry Peers Regulators Distributor Service Provider Your Company Channel Partner Blockchain enables a new architecture for the hyper-connected world Suppliers Technology Partners Trusted, shared access to data
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  Distributed Verified Secure Blockchainis a new kind of a database that saves and traces data in a way that is: Data updated only after the network proves and validates the entry is safe Data saved in identical copies across the network instead of one central copy Trusted and Transparent Sharing of Data Data saved securely and signed cryptographically making it hard to tamper with
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  Salesforce Blockchain Build Networkswith Clicks Declaratively build apps, networks, and smart contracts that extend CRM to partners Automate with Lightning Platform Make blockchain data actionable with built-in support for Flows, Search, AI, and Bots Engage Partners Easily Connect apps to engage partners and increase the adoption of your network Fast and easy way to create trusted partner networks GA 2020
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  Lightning Platform Flow AIBots Search Analytics Mobile Sales Service Marketing Apps Community Salesforce Blockchain Make Blockchain Data Actionable The industry’s first declarative, business-centric blockchain integrated into CRM. Hyperledger Sawtooth Blockchain Builder Network | Schema | Rules & Governance Blockchain Connect Salesforce Connect | C360 | Mulesoft | APIs | Events Smart Contracts Consensus Blockchain Engage APIs | 3rd Party Apps | Blockchain Explorer Meta-data (built-in)
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  Salesforce Blockchain Platform- Components Blockchain Builder Network Management Entity Definition Setup Core Services Consensus Management REST API Hyperledger Sawtooth Salesforce Ledger Entity Management Event Management Salesforce Clouds Sales/Service External Object Permission Management Marketing/Commerce Cloud (APIs) Network Management Client Registry with metadata & business logic Blockchain Infrastructure
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  Key extensions ofSalesforce functionality for Blockchain External Objects Distributed Objects Similar to custom objects, but they map to data that is stored outside your Salesforce org.. Use external objects to access external data in real time via web service callouts. Declaratively created in Salesforce (in Blockchain Manager). Distributed Objects are instantiated in the blockchain nodes. Platform events Blockchain Events Allows you to deliver secure and scalable custom notifications within Salesforce or from external sources. Custom platform events determine the event data that the Lightning platform can produce or consume. A new type of platform event that allows your Salesforce instance to listen to events in the blockchain.
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  Demo
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  Warranty Tracking Supply Chain Management Counterfeit Reduction Provenance/Food Safety K-to-Career Tracking Certificate Verification StudentPayments Credentialing Drug Supply Chain Drug Trial Data Patient Privacy Complex Claims Blockchain in every Industry Equity Trading Voting Futures Trading Compliance International Shipping Import Tracking Chain of Custody Transparent Supply Chain Healthcare Retail Education Transportation Finance Productivity Distributed TrustEfficiencyImmutable
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  What is Salesforce’sDesign Partner Program? ● Co-creation and collaboration between your organization and Salesforce, at a deep product and engineering level, in order to investigate real business/user problems that can be solved by using Blockchain ● A type of customer program we reserve for R&D, pre-launch, and pre-GA products/features focused on mutually beneficial learning ● Work like a Silicon Valley start-up using agile and design thinking principles with the backing of the world’s most trusted enterprise software company ● Free, offered only to selected and aligned customers
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  Typical Profile ofDesign Partner Well-defined pain point, solution space and data flows. CRM functionality is a required component to address the problem space Salesforce expertise and/or extensive footprint Executive sponsor, 2 engineers (part-time), 1 project manager (part-time), SME(s), GA Product functionality in 2020‘20
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  Salesforce Product ProductLaunch http://bit.ly/BlockchainKeynote Learn on Salesforce Trailhead and earn badges https://sfdc.co/BlockchainTrailmix S&P Global – Know Your Customer http://bit.ly/spgblockchain Arizona State University – Lifelong Learning Record http://bit.ly/asublockchain Caesars – Customer Loyalty http://bit.ly/caesarsblockchain IQVIA – Drug Labeling http://bit.ly/iqviablockchain