Shopify独立站建站终极指南：从0到1打造跨境电商
Shopify独立站建站终极指南：从0到1打造跨境电商
The Ultimate Guide to Building a Shopify Store: From Zero to E-commerce Success
Shopify作为全球领先的电商建站平台，以其用户友好性和强大的功能成为跨境电商的首选工具。本文将为您详细介绍Shopify建站的关键要素。
As the world's leading e-commerce platform, Shopify has become the first choice for cross-border e-commerce with its user-friendliness and powerful features. This article will detail the key elements of building a Shopify store.
主体公司要求/Company Requirements
中国大陆公司：容易注册但无法使用Shopify Payments等海外支付方式
Mainland China Company: Easy to register but cannot use Shopify Payments and other overseas payment methods
中国香港公司：支持海外服务但无法使用Shopify POS
Hong Kong Company: Supports overseas services but cannot use Shopify POS
域名选择/Domain Selection
优先选择简短、.com结尾、包含品牌词的域名，可通过Shopify后台或GoDaddy等注册商购买
Prefer short, .com domains containing brand names, available through Shopify or registrars like GoDaddy
费用结构/Fee Structure
月服务费：$29-$299/月，需美元信用卡支付
Monthly Fee: $29-$299/month, requires USD credit card
交易手续费：使用Shopify Payments可免除，否则按销售额2%收取
Transaction Fee: Waived if using Shopify Payments, otherwise 2% of sales
收款方式/Payment Methods
- Shopify Payments/Stripe
- PayPal/Payoneer
- Google Pay/Apple Pay
营销渠道/Marketing Channels
必备营销工具：Google Ads、Meta广告、TikTok广告
Essential Tools: Google Ads, Meta Ads, TikTok Ads
必备插件/Must-have Plugins
- 聊天工具Inbox
- 邮件营销工具
- 产品评论插件
通过合理规划这些要素，您的Shopify独立站将具备强大的竞争力和转化能力。
With proper planning, your Shopify store will have strong competitiveness and conversion power.
