为什么Shopify独立站需要谷歌推广？外贸客户跟进全攻略
对于评价良好的Shopify独立站来说，谷歌推广业务是拓展国际市场的关键利器。通过精准的广告投放，商家可以将产品直接展示给全球潜在客户，大幅提升品牌曝光度和转化率。
For well-reviewed Shopify stores, Google Ads is a crucial tool for expanding into international markets. Through precise ad placements, merchants can directly showcase products to global potential customers, significantly increasing brand exposure and conversion rates.
外贸销售跟进难题解析
Challenges in International Sales Follow-up
外贸销售的最大考验，莫过于从接触客户到达成交易的漫长过程。这是一场耐力赛，有时你可能觉得离终点越来越近，却不知为何客户突然冷淡，不再回复信息。
The biggest challenge in international sales is the lengthy process from initial contact to closing the deal. It's a marathon where you might feel close to the finish line, only to have the client suddenly go cold and stop responding.
7大高效跟进策略
7 Effective Follow-up Strategies
1. 首次报价后的跟进
给客户1-3天思考时间，然后发送礼貌提醒邮件。
1. Post-Quote Follow-up
Give clients 1-3 days to consider, then send a polite reminder email.
2. 保持适当跟进频率
每周一次跟进既保持存在感又不显咄咄逼人。
2. Maintain Appropriate Follow-up Frequency
Weekly follow-ups maintain presence without being pushy.
3. 理解客户决策流程
外贸采购往往涉及多部门审批，需要耐心等待。
3. Understand Client Decision-making Process
International procurement often involves multi-department approvals requiring patience.
4. 多渠道跟进策略
结合LinkedIn、WhatsApp等多平台沟通，增加互动机会。
4. Multi-channel Follow-up Strategy
Combine platforms like LinkedIn and WhatsApp to increase engagement opportunities.
5. 应对价格异议
强调产品价值而不仅是价格，提供增值方案。
5. Handling Price Objections
Emphasize product value beyond just price, offer value-added solutions.
6. 打破沉默技巧
用幽默轻松的方式重新建立联系。
6. Breaking the Silence
Reconnect using humor and lighthearted approaches.
7. 个性化跟进
根据客户特定需求定制内容，展现专业度。
7. Personalized Follow-up
Customize content based on client's specific needs to demonstrate professionalism.
外贸小贴士： 保持耐心，多渠道沟通，强调价值主张，避免价格战。
International Trade Tip: Maintain patience, communicate through multiple channels, emphasize value proposition, avoid price wars.
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✨ #SalesTips #ClientFollowUp #ShopifyMarketing #GoogleAds #CrossBorderEcommerce
