国内顶尖广告推广APP与谷歌推广渠道全解析 | 义乌外贸入行指南
一、国内顶尖广告推广APP文案策略
1. 抖音国际版TikTok Ads - 通过短视频内容实现病毒式传播，特别适合B2C产品推广
2. 微信朋友圈广告 - 精准定位中国消费者，支持多种互动形式
3. 百度信息流 - 基于搜索行为的精准投放，转化率高
Part 1: Top Domestic Advertising App Copywriting Strategies
1. TikTok Ads - Viral marketing through short videos, ideal for B2C products
2. WeChat Moments Ads - Precise targeting for Chinese consumers with interactive formats
3. Baidu Feed Ads - High conversion rate through search-based targeting
二、谷歌主要推广渠道详解
✓ Google Ads搜索广告 - 按点击付费，精准捕获搜索流量
✓ Google Shopping - 商品直接展示在搜索结果页
✓ YouTube视频广告 - 前贴片/中插广告形式
✓ Gmail广告 - 在用户收件箱展示推广内容
Part 2: Key Google Promotion Channels
✓ Google Search Ads - PPC model for search traffic
✓ Google Shopping - Product display in SERP
✓ YouTube Video Ads - Pre-roll/mid-roll formats
✓ Gmail Ads - Promotion in email inbox
三、义乌外贸七日速成指南
第一天：基础准备
1. 获取外贸经营权的三种途径
2. 选择适销产品的技巧
3. 外贸三大核心要素：单证、退税、信用证
Part 3: 7-Day Yiwu Foreign Trade Crash Course
Day 1: Foundation
1. Three ways to obtain foreign trade license
2. Tips for selecting marketable products
3. Key elements: Documents, Tax Refund, L/C
第二天：数字营销
• 建站与SEO优化要点
• B2B平台运营技巧
• 开发信撰写模板
Day 2: Digital Marketing
• Website building & SEO tips
• B2B platform operation skills
• Sales email templates
四、外贸业务员日常工作
✓ 客户开发与跟进
✓ 订单处理与物流协调
✓ 市场趋势分析
Part 4: Daily Work of Foreign Trade
✓ Customer acquisition & follow-up
✓ Order processing & logistics
✓ Market trend analysis
