2023宠物行业线上金品榜:麦富迪、卫仕、雪貂留香领跑三大品类
东方快消品中心与《快消品(网)》联合发布"2023年中期线上TOP金品榜",通过对天猫、京东等主流电商平台及长三角地区4000+线下门店的大数据监测,评选出宠物食品、营养品、洗护三大品类TOP品牌。
Eastern FMCG Center and "FMCG (Online)" jointly released the "2023 Mid-Year Online TOP Golden Products Ranking", selecting top brands in three major categories of pet food, nutritional products, and care products through big data monitoring of mainstream e-commerce platforms and over 4,000 offline stores in the Yangtze River Delta region.
宠物食品:麦富迪夺冠,凯锐思异军突起
Pet Food: Myfoodie Wins Championship,凯锐思 Emerges as Dark Horse
在2023中期线上宠物食品TOP金品榜中,麦富迪、皇家、凯锐思位列前三。麦富迪凭借平价策略和创新的barf系列产品获得消费者青睐。凯锐思作为2017年成立的新锐品牌,以"科学养宠·专宠专用"理念快速成长。
In the 2023 Mid-Year Online Pet Food TOP Golden Products Ranking, Myfoodie, Royal Canin, and凯锐思 ranked top three. Myfoodie won consumers' favor with its affordable strategy and innovative barf series products. As a new brand founded in 2017,凯锐思 has grown rapidly with the concept of "scientific pet raising·specialized for specific pets".
宠物营养品:卫仕持续领跑,麦德氏紧随其后
Pet Nutritional Products: 维斯 Continues to Lead,麦德氏 Follows Closely
卫仕蝉联宠物营养品品类冠军,将继续强化研发能力和供应链建设。麦德氏以20.5%的市场占有率位居第二,计划推出创新猫咪羊奶粉产品。红狗凭借营养膏和化毛膏的出色表现位列第三。
维斯 continues to lead the pet nutritional products category and will further strengthen R&D capabilities and supply chain construction. 麦德氏 ranked second with 20.5% market share and plans to launch innovative goat milk powder products for cats. Red Dog ranked third with outstanding performance in nutritional paste and hair removal paste.
宠物洗护:雪貂留香稳居第一,国际品牌表现亮眼
Pet Care: Sable Fragrance Maintains Top Position, International Brands Shine
广州汇友旗下雪貂留香以超万家宠物门店覆盖率稳居洗护品类榜首。来自丹麦的Amo Petric和美国的爱犬岛分列二、三位。日本品牌狮王艾宠凭借天然植物成分和全面护理方案获得消费者认可。
Guangzhou Huiyou's Sable Fragrance maintains the top position in the pet care category with coverage of over 10,000 pet stores. Amo Petric from Denmark and Isle of Dogs from the US ranked second and third respectively. Japanese brand Lion Petcare gains consumer recognition with natural plant ingredients and comprehensive care solutions.
SEO优化提示:本文包含"宠物食品"、"宠物营养品"、"宠物洗护"等高搜索量关键词,同时融入"麦富迪"、"卫仕"、"雪貂留香"等品牌词,适合宠物行业SEO推广。
SEO Optimization Tips: This article includes high-search-volume keywords such as "pet food", "pet nutritional products", "pet care", and incorporates brand terms like "Myfoodie", "维斯", "Sable Fragrance", suitable for pet industry SEO promotion.
