茉莉花茶产业迎来黄金发展期:四大产区共绘产业新蓝图
七月茉莉飘香,正值茉莉花茶产业发展的黄金季节。作为中国传统特色茶类,茉莉花茶产业近年来在四大主产区的共同推动下,正迎来前所未有的发展机遇。
In July, the fragrance of jasmine fills the air, marking the golden season for the development of jasmine tea industry. As a traditional Chinese specialty tea, the jasmine tea industry is ushering in unprecedented development opportunities driven by four major production areas.
福建福州作为世界茉莉花茶发源地,今年迎来入选全球重要农业文化遗产十周年的重要里程碑。福州茉莉花茶不仅成为连接海内外的文化桥梁,更通过数字文旅等创新方式持续"出海"。
Fuzhou, Fujian, as the birthplace of world jasmine tea, celebrates the 10th anniversary of being included in the Globally Important Agricultural Heritage Systems this year. Fuzhou jasmine tea has not only become a cultural bridge connecting China and the world, but also continues to "go global" through innovative methods like digital cultural tourism.
广西横州凭借"全球10朵茉莉,6朵来自横州"的产业优势,持续壮大"茉莉花+茶产业"链条。随着平陆运河的建设,横州茉莉花产业将迎来外贸转型升级的新机遇。
Hengzhou, Guangxi, with its industrial advantage of "6 out of 10 jasmine flowers worldwide come from Hengzhou", continues to strengthen the "jasmine + tea industry" chain. With the construction of Pinglu Canal, Hengzhou's jasmine industry will usher in new opportunities for foreign trade transformation and upgrading.
四川犍为通过与中国工程院等科研院所合作,建立了国内规模最大的茉莉花种质资源圃,并研发特殊工艺打造特色精品茉莉花茶,让"人间第一香"不断增添新韵味。
Qianwei, Sichuan, through cooperation with research institutions including the Chinese Academy of Engineering, has established the largest jasmine germplasm resource nursery in China, and developed special techniques to create characteristic premium jasmine tea, continuously adding new charm to the "world's most fragrant flower".
云南元江凭借得天独厚的自然条件,成为我国开花最早、花期最长的茉莉花产区。目前元江正推动产业由"小散弱乱"向"专精特优"转变。
Yuanjiang, Yunnan, with its unique natural conditions, has become China's earliest flowering and longest flowering jasmine production area. Yuanjiang is currently promoting the transformation of the industry from "small, scattered, weak and chaotic" to "specialized, refined, distinctive and excellent".
产业新机遇:茉莉花茶产业正迎来香料、护肤、保健等衍生产品开发、新式茶饮、茶文旅融合等新机遇。去年茉莉冰豆浆、茉莉手串等产品的爆火,展现了茉莉花的多元价值。
New industrial opportunities: The jasmine tea industry is ushering in new opportunities such as derivative product development in spices, skincare, health care, new-style tea drinks, and tea cultural tourism integration. The popularity of jasmine iced soy milk and jasmine bracelets last year demonstrated the diversified value of jasmine.
专家表示,茉莉花价格上涨属于正常市场调节,将倒逼企业优化生产,提高加工效能。未来随着科技发展,茉莉花茶的采摘、窨制过程将逐渐实现自动化、智能化。
Experts say the rise in jasmine prices is a normal market adjustment that will force enterprises to optimize production and improve processing efficiency. In the future, with technological development, the picking and scenting process of jasmine tea will gradually become automated and intelligent.
四大产区应加强合作,积极拓展新赛道,让茉莉花茶真正成为特色产业,推动茉莉花茶焕发新生、再出圈出海。
The four major production areas should strengthen cooperation and actively explore new tracks to make jasmine tea a truly characteristic industry, promoting its rejuvenation and further global expansion.