谷歌SEO VS 谷歌广告:哪个更适合您的需求?
短期大规模流量获取:如果您需要快速获得大量流量,毫无疑问应该选择谷歌广告(Google Ads)。
Short-term large-scale traffic acquisition: If you need to quickly obtain a large amount of traffic, there's no doubt you should choose Google Ads.
长期持续流量策略:对于长期稳定的流量增长,预算充足的企业建议SEO+广告双管齐下;预算有限的则应该专注于SEO优化。
Long-term sustainable traffic strategy: For long-term stable traffic growth, businesses with sufficient budgets are advised to adopt both SEO and Ads; those with limited budgets should focus on SEO optimization.
SEO的核心要点:无论采用白帽还是黑帽SEO,关键在于深入理解谷歌核心算法。如果只是做基础的SEO工作(如整理页面链接等),效果可能还不如直接投放广告。
Core points of SEO: Whether using white hat or black hat SEO, the key lies in deep understanding of Google's core algorithm. If you're only doing basic SEO work (like organizing page links, etc.), the results may not be as good as directly running ads.
