全球速卖通玩具出口欧盟法规指南:SEO优化版
如何选择SEO推广平台及谷歌推广开户? (How to Choose SEO Promotion Platforms and Google Ads Account Opening?)
全球速卖通近期发布了关于加强出口欧盟商品资质管控的公告,特别针对玩具类产品制定了严格的合规要求。(AliExpress recently issued an announcement on strengthening the qualification control of goods exported to the EU, with special strict compliance requirements for toy products.)
一、法规背景 (1. Regulatory Background)
玩具进入欧洲市场需要符合欧洲玩具安全指令2009/48/EC,该指令规定了玩具商品在欧盟供应和销售应遵守的规则。(Toys entering the European market need to comply with the European Toy Safety Directive 2009/48/EC, which specifies the rules for the supply and sale of toy products in the EU.)
二、管控范围 (2. Scope of Control)
所有设计或计划用于14岁以下儿童的产品均被视为玩具,但部分特殊商品除外。(All products designed or intended for children under 14 are considered toys, with some exceptions.)
三、法规要求 (3. Regulatory Requirements)
安全性能要求:(Safety Performance Requirements:)
- 欧盟:需符合EN 71系列标准(EU: Must comply with EN 71 series standards)
- 美国:需符合ASTM F963-17标准(US: Must comply with ASTM F963-17)
- 巴西:需符合INMETRO要求(Brazil: Must comply with INMETRO requirements)
标识警告要求:(Labeling and Warning Requirements:)
欧盟玩具必须标注CE标志和适当的安全警告。(EU toys must be marked with CE marking and appropriate safety warnings.)
四、检测认证 (4. Testing and Certification)
不同市场有不同的认证要求:(Different markets have different certification requirements:)
- 欧盟:CE认证(EU: CE certification)
- 美国:CPC认证(US: CPC certification)
- 巴西:INMETRO认证(Brazil: INMETRO certification)
SEO优化建议:(SEO Optimization Suggestions:)
1. 在内容中自然融入"玩具出口"、"欧盟法规"、"CE认证"等高价值关键词(1. Naturally integrate high-value keywords like "toy export", "EU regulations", "CE certification")
2. 使用结构化数据标记产品规格和认证信息(2. Use structured data markup for product specifications and certification information)
3. 创建多语言版本内容以覆盖全球市场(3. Create multilingual content to cover global markets)
