十年以上灰色词代发接单经验分享：为什么谷歌推广需要建站？最全独立站营销推广方法解析
随着跨境电商平台一波又一波的封号潮和平台规则的频繁更改，现在大部分资深跨境电商卖家都转而投入了独立站的怀抱。
With the wave of account suspensions and frequent changes in platform rules, most experienced cross-border e-commerce sellers have turned to independent websites.
独立站的优势在于操作更加简单，不受平台限制，但唯一的挑战是需要自主引流。今天我们将详细介绍几种有效的独立站营销推广方法。
The advantage of independent websites is simpler operation without platform restrictions, but the only challenge is the need for self-directed traffic generation. Today we'll detail several effective marketing methods.
1. 网站SEO优化
最重要的就是做好Google搜索引擎优化，重点做好关键词优化，并结合付费推广，让买家更容易找到你的网站。
1. Website SEO Optimization
The most important is Google search engine optimization, focusing on keyword optimization combined with paid advertising to make it easier for buyers to find your site.
2. 付费广告投放
在Facebook、Twitter、YouTube等社交平台投放广告，是独立站卖家营销的重点途径。
2. Paid Advertising
Placing ads on social platforms like Facebook, Twitter, and YouTube is a key marketing channel for independent site sellers.
3. 网红/KOL营销
新时代的年轻人越来越厌倦传统广告形式，与网红/KOL合作能更有效引流。
3. Influencer/KOL Marketing
The younger generation is increasingly tired of traditional ads, making influencer collaborations more effective for traffic generation.
4. 社交平台运营
在Facebook等平台建立账户，发布产品内容并附带链接，将流量引导至独立站。
4. Social Media Operations
Create accounts on platforms like Facebook, post product content with links to direct traffic to your independent site.
5. Instagram营销
Instagram营销的平均订单价值高达65美元，是所有社交平台中最高的。
5. Instagram Marketing
The average order value on Instagram is $65 - the highest among all social platforms.
6. Facebook商店
Facebook商店设置简单，是直接销售的绝佳渠道。
6. Facebook Shops
Easy to set up, Facebook Shops are an excellent direct sales channel.
以上是常见的"独立站营销推广方式"，如需了解更深层次的推广手段，欢迎通过官网咨询在线客服或页面留言。
These are common "independent site marketing methods". For more advanced techniques, please contact our online客服 or leave a message on our website.
