Currently, the README does not provide a description of what a "Matrix Profile" is and, instead, only points to the user to a paper. It would be better to have a short description of the matrix profile in the README without referring to an external paper. This could be done in a section labeled "The Matrix Profile" with a description, which was what a user would expect from the anchor link in the intro.

• Add "The Matrix Profile" description section to README.rst
• Update link in the package description (first sentence) to reference/point to this section