跨境电商平台入驻指南:10大平台条件与费用全解析
想要拓展跨境电商业务却不知如何选择平台?本文为您揭秘10大跨境电商平台的入驻条件和费用,助您顺利开启全球贸易之旅。
Want to expand cross-border e-commerce business but don't know how to choose a platform? This article reveals the entry requirements and fees of 10 major cross-border e-commerce platforms to help you successfully start global trade.
四大老牌跨境电商平台
Four Major Established Cross-Border E-commerce Platforms
Amazon
入驻条件:中国大陆及中国港澳台地区的公司,全球开店仅接受企业入驻。
Requirements: Companies from Mainland China, Hong Kong, Macau, and Taiwan. Global Selling only accepts business registration.
所需资料:
Required Documents:
- 带有VISA或MasterCard标志的信用卡(双币卡即可)
- VISA or MasterCard credit card (dual currency card is acceptable)
- 法人身份证、公司营业执照
- Legal representative ID, business license
- 信用卡纸质账单:需带有住址
- Credit card paper statement (with address)
- 收款银行账号
- Bank account for receiving payments
- 品牌商标(非常重要)
- Brand trademark (very important)
eBay
入驻费用:收取10000元起技术年费
Fees: Annual technology fee starting from 10,000 RMB
Wish
入驻条件:
Requirements:
- 大陆公司注册:营业执照、法人身份证
- Mainland China company registration: business license, legal representative ID
- 个人注册:个人身份证
- Individual registration: personal ID
入驻费用:不收任何费用
Fees: No charge
新兴市场平台
Emerging Market Platforms
Lazada
入驻条件:
Requirements:
- 企业营业执照
- Business license
- 其他跨境平台经验
- Experience on other cross-border platforms
入驻费用:不收任何费用
Fees: No charge
Noon
国际卖家入驻条件:
International Seller Requirements:
- 产品SKU需在5000以上或拥有自主品牌
- Over 5000 SKUs or own brand products
- 需提供品牌授权证书
- Brand authorization certificate required
入驻费用:不收任何费用
Fees: No charge
非洲Jumia
入驻条件:
Requirements:
- 公司营业执照
- Business license
- 企业Payoneer账号
- Corporate Payoneer account
- 拥有200+SKU
- Over 200 SKUs
入驻费用:不收任何费用
Fees: No charge
选择适合的跨境电商平台需要考虑目标市场、产品特性、平台费用等多方面因素。建议卖家根据自身情况选择1-2个平台开始尝试,积累经验后再逐步扩展。
Choosing the right cross-border e-commerce platform requires considering target market, product characteristics, platform fees and other factors. It is recommended that sellers start with 1-2 platforms based on their own situation, and gradually expand after gaining experience.
