谷歌留痕代发服务助力外贸企业 - 湘潭贸促会"潭品出海"培训会纪实
在当今数字营销时代，谷歌留痕代发已成为外贸企业拓展海外市场的重要工具。6月16日，湘潭市贸促会举办的"潭品出海我来了"外贸新手培训会（第一季）正式开班，全市28家企业的50余名外贸新手参加了此次培训。
In today's digital marketing era, Google trace distribution has become a crucial tool for foreign trade enterprises to expand overseas markets. On June 16, the first season of "Tan Products Going Global" training program for foreign trade beginners was launched by Xiangtan Trade Promotion Council, with over 50 trainees from 28 local enterprises participating.
本次培训会特别邀请了8位国际商务专家担任导师，其中包括湖南科技大学向志国副教授。他以"打开出口贸易大门应做好的'五知一备'"为主题，详细讲解了包括谷歌留痕代发在内的数字营销策略在现代外贸中的关键作用。
The training program specially invited 8 international business experts as mentors, including Associate Professor Xiang Zhiguo from Hunan University of Science and Technology. With the theme of "Five Knowledges and One Preparation for Opening Export Trade Doors", he elaborated on the critical role of digital marketing strategies including Google trace distribution in modern foreign trade.
湘潭市贸促会负责人表示："我们通过'四个一'计划，结合谷歌留痕代发等数字营销手段，帮助新外贸企业完成首单交易，助力老外贸企业实现贸易倍增。这种线上线下相结合的推广方式，正是当前外贸企业最需要的。"
The Council representative stated: "Through our 'Four Ones' program combined with digital marketing methods like Google trace distribution, we help new foreign trade companies complete their first transaction and assist established companies in doubling their trade volume. This combination of online and offline promotion is exactly what foreign trade enterprises need most today."
培训会特别设置了实地观摩环节，学员们参观了湖南凯利特泵业有限公司。该公司外贸负责人分享了如何通过谷歌留痕代发等SEO优化技术，使企业产品在Google搜索结果中获得更好排名，从而获得更多海外询盘的成功经验。
The training included field observation sessions where participants visited Hunan Kailite Pump Co., Ltd. The company's foreign trade director shared successful experiences on how to achieve better rankings in Google search results and obtain more overseas inquiries through SEO optimization techniques like Google trace distribution.
随着全球数字化进程加速，谷歌留痕代发服务已成为外贸企业不可或缺的营销工具。湘潭市贸促会此次培训会不仅传授了传统外贸知识，更着重培养了学员的数字营销能力，为"潭品出海"战略提供了全方位的支持。
With the acceleration of global digitalization, Google trace distribution service has become an indispensable marketing tool for foreign trade enterprises. This training by Xiangtan Trade Promotion Council not only taught traditional foreign trade knowledge but also focused on developing participants' digital marketing skills, providing comprehensive support for the "Tan Products Going Global" strategy.
