外贸公司注册材料流程与移动出海推广变现全攻略
一、外贸公司注册所需材料与流程
1. Materials and Procedures for Foreign Trade Company Registration
注册外贸公司需要准备以下核心材料：
The following core materials are required to register a foreign trade company:
- 公司名称预先核准通知书 (Company name pre-approval notice)
- 法人及股东身份证明 (Legal person and shareholder identification)
- 公司章程 (Articles of association)
- 注册地址证明 (Registered address certificate)
- 经营范围说明 (Business scope description)
二、谷歌推广竞价优化策略
2. Google Ads Bidding Optimization Strategies
百度国际事业部商业化和商务负责人李晓东建议：
Li Xiaodong, head of Baidu International Business Department's commercialization and business, suggests:
1. 精准定位目标市场 - 通过Google Analytics分析用户行为
1. Accurate target market positioning - Analyze user behavior through Google Analytics
2. 优化广告质量得分 - 提高点击率(CTR)和着陆页体验
2. Optimize ad quality score - Improve click-through rate (CTR) and landing page experience
3. 合理设置出价策略 - 根据转化价值动态调整出价
3. Set reasonable bidding strategies - Dynamically adjust bids based on conversion value
三、移动出海推广变现解决方案
3. Mobile Overseas Promotion Monetization Solutions
关键策略：
Key strategies:
1. 建立用户质量评估体系 - 监控留存率(次日/7日/30日留存)
1. Establish user quality evaluation system - Monitor retention rates (next day/7-day/30-day retention)
2. 多元化流量渠道 - 结合Facebook、AdMob等平台
2. Diversified traffic channels - Combine platforms like Facebook and AdMob
3. 提升自然流量占比 - 优化社交传播功能
3. Increase organic traffic proportion - Optimize social sharing features
4. 区域差异化变现策略 - 美国市场eCPM最高
4. Regional differentiated monetization strategies - US market has the highest eCPM
四、海外市场竞争分析
4. Overseas Market Competition Analysis
虽然海外市场竞争同样激烈，但智能机用户仍在高速增长，为开发者提供了独特机会。建议：
Although overseas markets are equally competitive, smartphone users are still growing rapidly, providing unique opportunities for developers. Recommendations:
1. 关注高价值市场(美国、西欧)
1. Focus on high-value markets (US, Western Europe)
2. 建立长期发展策略
2. Establish long-term development strategies
3. 持续优化产品体验
3. Continuously optimize product experience
