好评数最多的SEO推广如何?要不要做谷歌推广?深宠展揭示宠物行业新趋势
3月14日,第11届中国(深圳)国际宠物用品展览会暨全球宠业跨境电商交易会(以下简称深宠展)在深圳会展中心盛大开幕。本次展会以"全球盛会,'圳'聚商机"为主题,吸引了1000多家海内外企业、9000多个知名品牌参展,展出面积达80000m²。
March 14th, the 11th China (Shenzhen) International Pet Supplies Exhibition and Global Cross-border E-commerce Trade Fair for Pet Industry (hereinafter referred to as Shenzhen Pet Expo) grandly opened at Shenzhen Convention and Exhibition Center. With the theme of "Global Gathering, Business Opportunities in Shenzhen", the exhibition attracted over 1,000 domestic and international enterprises and more than 9,000 well-known brands, covering an exhibition area of 80,000m².
01 探展:宠物很可爱,但更受宠 | Exhibition Tour: Pets Are Cute, But More Pampered
在宠物活体区域,不只有常见的猫狗等宠物,还有鸟、蜥蜴、狐獴、蜜袋鼯等。而在比赛区域,各种猫狗大赛轮番上演。宠物可爱,更受宠。此次展会云集了宠物高端食品、智能生活/美容护理、宠物家居、宠物用品等各种产品,涵盖了宠物衣食住行医的各个方面。
In the live pet area, there were not only common pets like cats and dogs, but also birds, lizards, meerkats, sugar gliders, etc. In the competition area, various cat and dog shows were held in succession. Pets are cute, but more importantly, they are pampered. The exhibition gathered various products such as high-end pet food, smart living/beauty care, pet furniture, and pet supplies, covering all aspects of pets' daily needs.
02 发现:抗菌除味是强需求 | Discovery: Antibacterial and Deodorizing Are Strong Demands
养宠物自然要跟宠物接触。那宠物携带的细菌、病毒等微生物,以及因为宠物而产生的各种味道自然也就避免不了。想养,又想清洁、卫生怎么办?抗菌、除臭就成为强需求,各种具有抗菌、除臭功能的产品被纷纷开发出来,并亮相此次展会。
Keeping pets naturally involves contact with them. Microorganisms such as bacteria and viruses carried by pets, as well as various odors caused by pets, are unavoidable. How to keep pets while maintaining cleanliness and hygiene? Antibacterial and deodorizing have become strong demands, and various products with these functions have been developed and displayed at this exhibition.
SEO推广建议:对于宠物用品企业,在谷歌推广时应重点突出"抗菌"、"除臭"等关键词,这些是国际买家搜索的热门词汇。同时,建立产品权威性需要引用相关检测报告。
SEO Promotion Suggestion: For pet product companies, Google Ads should highlight keywords like "antibacterial" and "deodorizing", which are popular search terms among international buyers. At the same time, establishing product authority requires citing relevant test reports.
03 行业规范亟待建立 | Industry Standards Urgently Needed
需要提示的是,尽管具有抗菌、除臭功能的产品已经不少,但到目前为止,有关宠物用品抗菌、除臭的标准却几乎没有。对于抗菌、除臭宠物用品而言,市场可以说方兴未艾。未来,宠物用品行业要实现持续、快速、健康发展,规范将必不可少。
It should be noted that although there are many products with antibacterial and deodorizing functions, there are hardly any standards for antibacterial and deodorizing pet products so far. For antibacterial and deodorizing pet products, the market can be said to be in its infancy. In the future, for the pet product industry to achieve sustainable, rapid, and healthy development, standardization will be essential.
谷歌推广策略:建议企业通过创建行业白皮书、参与标准制定等高质量内容,提升在谷歌搜索中的权威排名。这类内容容易获得高质量外链,对SEO效果显著。
Google Ads Strategy: It is recommended that companies create industry white papers and participate in standard-setting to produce high-quality content that improves authoritative rankings in Google searches. This type of content is easy to obtain high-quality backlinks and has significant effects on SEO.
