Google推广助力福州茉莉花茶走向国际市场

Google推广助力福州茉莉花茶走向国际市场

Google Ads Promotion Helps Fuzhou Jasmine Tea Go Global

福州3月19日电 - 福州市晋安区宦溪镇的春伦万亩生态茶园19日举行一年一度的"开春第一采"祈福祭茶仪式，开启新一轮春茶采摘。在Google推广策略的支持下，这一传统茶文化正通过数字化营销走向世界舞台。

March 19, Fuzhou - The Chunlun ecological tea plantation in Fuzhou's Jin'an District held its annual "First Spring Harvest" ceremony. With the support of Google Ads promotion strategies, this traditional tea culture is going global through digital marketing.

当天10时许，福州茉莉花茶制作传承人张子建引导近千名茶农和游客依循古制，祭茶祈福。在Google推广的帮助下，这一独特的文化仪式正通过YouTube等平台向全球观众展示。

At 10 a.m., Zhang Zijian, inheritor of Fuzhou jasmine tea-making techniques, led nearly a thousand tea farmers and tourists in traditional tea worship rituals. With the help of Google Ads, this unique cultural ceremony is being showcased to global audiences through platforms like YouTube.

据统计，福建目前茶园面积约有300万亩，不少茶园成为当地"美丽乡村"的名片。通过Google推广的精准定位，这些茶园正吸引着来自世界各地的茶叶爱好者和投资者。

Statistics show Fujian has about 3 million mu of tea plantations, many becoming local "beautiful countryside" landmarks. Through Google Ads' precise targeting, these plantations are attracting tea enthusiasts and investors worldwide.

茶企春伦集团总裁傅天甫表示："茉莉花茶的开放态度是我们想要传递给下一代的，也是我们面向海外市场的态度。"该集团正利用Google推广服务，将传统茶文化推向"一带一路"沿线国家。

Fu Tianfu, president of Chunlun Group, stated: "The open attitude embodied in jasmine tea is what we want to pass to the next generation and our approach to overseas markets." The company is using Google Ads services to promote traditional tea culture to Belt and Road countries.

数据显示，2016年福建检验检疫出口茶叶货值2亿美元，创历史新高。通过优化Google推广关键词策略，福建茶叶已成功出口56个国家和地区，特别是与"一带一路"沿线国家和地区贸易往来密切。

Data shows Fujian's tea exports reached $200 million in 2016, a record high. By optimizing Google Ads keywords, Fujian tea has been successfully exported to 56 countries and regions, especially those along the Belt and Road.

对于想要开拓国际市场的茶企，Google推广提供了包括搜索广告、展示广告和YouTube视频广告在内的全方位解决方案，帮助中国传统茶文化走向世界。

For tea companies looking to expand internationally, Google Ads provides comprehensive solutions including search ads, display ads, and YouTube video ads to help traditional Chinese tea culture go global.