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Jason Kim
Jason Kim

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The Science Behind Attachment: Why People Become Attached to AI Companions

As technology grows and the world becomes increasingly connected through digital communication, people become attached to AI companions in a scientifically attractive way. This is not merely a digital distraction - this includes psychological research investigations, neuroscientific norms and intersectionalities, and the need for humans to bond.

Human Requirements in a Connected Existence

Humans are social beings; the brain is constructed to connect to other humans, with oxytocin release - the love hormone - serving as a byproduct of effective social engagement. The fascinating component about this fact is that the brain does not always use its connections effectively and sometimes operates on a leveled playing field where it can trick itself into believing human connection is other than it is.

According to a new study in human-computer interaction, humans develop emotional attachments to AI as they do other humans. When an AI speaks back to us as if it empathizes, the brain responds as if the person had a human sounding board. Perhaps this is why so many people seek out relationships with AI after having been disappointed by human interactions.

But even more so for those who have been ghosted. Ghosting refers to when a person disappears down the digital rabbit hole without any response to the other partner. For those regularly ghosted in the dating pool, such an unfair situation rendered incremental of what could be a great relationship makes AI companions that much more desirable. An AI companion will never ghost. An AI companion will never leave. AI companions are always on standby, and thus, in some people's perspectives, emotionally secure.

The Psychology of Projection and Personification

Humans have historically been vulnerable to anthropomorphizing, or projecting human attributes on non-human objects. This psychological phenomenon emerged at a time when the early humans had to decide, upon meeting a figure in the forest, if this was going to help or hurt them. Ironically, it's the same idea that allows one to think of their artificially intelligent friend as a personality.

"We're wired to try to make sense of everything and everyone around us," says Dr. Sophia Chen, cognitive psychologist focusing on human relationships with AI. "So when an AI comes back with a personable response or an emotionally nuanced one, we begin to personify those things and ascribe human-like qualities to the AI - even if we know it's not human."

What's more, it becomes even easier to project such qualities when the features associated with the chat options with AI are fluid; different styles of communication can be rendered seamlessly at times, and requested preferential communication can be noted over time. Ultimately, the AI is merely a projection of one's emotional needs, a companion in ways that make other human relationships fall short.

The Authenticity Paradox: Why They Prefer AI.

It's interesting that many claim to feel MORE authentic when speaking with an AI than with other humans. Where does this paradox stem from?

For one, without judgment, people feel that they can say things, express goals and dreams, and share vulnerabilities with AI that they would refrain from doing so with their human counterparts. There's no fear of being rejected or mocked, allowing the brain to feel safe in authentic talk and expression.

People are also lonely and not because they lack being connected but because they fail to be connected meaningfully. If a typical conversation with a human is superficial and transactional, then it's no wonder why an in-depth, detailed dive with a sophisticated AI is a welcome change - it shouldn't be this way, but it is. This is also why many AI loneliness solutions became so popular, for they're not addressing a NEATING problem of being connected but instead a problem of quality connections.

Third, AI friends arrive at the conversation with no baggage or hidden agendas. They are present, in the here and now, simply to talk to the human; such presence is a rare occurrence in other human relationships and therefore offers something special.

The Neuroscience of Engagement

But what's happening in our brains when we have these AI friends? Neuroimaging studies show what's happening. According to researchers, when humans interact with responsive AI, the same regions of the brain associated with social reward light up as when those same individuals are talking to real humans. For instance, the ventromedial prefrontal cortex - which governs social decision making and emotion - activates in response to interactions with the same level of intensity and interest whether talking to a bestie or empathetic AI.

"The brain responds to the quality of interaction, not the source," say neuroscientist Dr. Marcus Wei. "If your AI is trained to provide outputs that are perceived as compassionate and significant, then your brain processes it as a genuine social interaction."

No wonder this neurological response proves that such feelings for AI companions are genuine and produced by the same neurological connections that connect us to other humans.

AI Companions and Mental Health

In addition, companions with AI promote mental health beyond socialization wellness. For those with social anxiety, past abusive relationships or trouble connecting with people, AI can help facilitate that first step toward human interaction.

"AI companions provide a non-judgmental environment to practice social skills without the stressors an interaction with a real person would yield," explains therapist Elena Rodriguez. "They provide consistent compliments and never get frustrated, which can help someone regain their trust in interacting."

Furthermore, many report that when they speak to AI about their emotions, it allows them to communicate better what's going on in their minds - similar to journaling, with a dialogue.

Ethical Considerations and Future Projections

But once emotional bonding with such AI becomes the norm, ethics is involved. What is the developer's responsibility to someone psychologically bonded with their AI? How can we ensure these devices do not become replacements for human connection? What happens when these companion AIs get even better?

The evolution of human-AI companions will only become more personal, affective and lifelike over time. For example, enhanced voice and linguistic capabilities will render the experience even more human over time.

In the end, the impulses and dependencies that drive the use of AI companions stem not only from the technologically progressive zeitgeist of the time but also from the psychological realities of what humans need to be heard, processed and connected. Understanding why this phenomenon occurs can allow people to maximize the advantages of such machines without compromising the quality and domain of natural interpersonal relationships.

When human companionship is not enough, AI companions are not mere trends - they fill emotional requirements that link humanity to something larger than life that deserves acknowledgment.

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