谷歌收录优化：老牌化妆品企业如何通过转型实现跨境增长
在当今数字化时代，谷歌收录优化已成为企业跨境营销的关键策略。上海仪玳化妆品有限公司的转型案例，完美诠释了如何通过产品多元化结合数字营销实现业务突破。
走进仪玳公司，可以看到灌装车间生产线有序运转，研发人员正认真进行实验。这家与"佰草集""御泥坊"等知名品牌合作的企业，2023年被评为上海市"专精特新"中小企业。
Inside Yidai's facility, filling production lines operate in an orderly manner while R&D personnel conduct experiments carefully. This company that collaborates with famous brands like "Herborist" and "Yunifang" was recognized as a Shanghai "Specialized and Sophisticated" SME in 2023.
转型突破：今年开始，仪玳通过与上海福贝宠物用品股份有限公司合作，开启了宠物香波产品的生产，覆盖宠物基础沐浴、清洁消毒及身体护理等品类。
Transformation breakthrough: Starting this year, through cooperation with Shanghai Fubai Pet Products Co., Ltd., Yidai has begun producing pet shampoo products covering basic bathing, cleaning and disinfection, and body care categories.
仪玳总经理林阿芳表示："通过专业的谷歌收录优化策略，我们预计今年仅宠物香波产品的跨境销售额就可以达到5000万元。"高效的研发团队结合数字化营销让企业对实现高质量发展充满信心。
General Manager Lin Afang stated: "Through professional Google indexing optimization strategies, we expect cross-border sales of pet shampoo products alone to reach 50 million yuan this year." The efficient R&D team combined with digital marketing gives the company confidence in achieving high-quality development.
政府支持与数字营销结合：叶榭投资公司不仅积极为企业牵线搭桥，还协助企业建立专业的谷歌收录优化团队，这种精准服务为企业转型提供了全方位支持。
Government support combined with digital marketing: Yexie Investment Company not only helped connect the company with partners but also assisted in building a professional Google indexing optimization team, providing comprehensive support for the transformation.
目前，仪玳通过谷歌收录优化策略，不仅要在化妆品领域实现更多千万级销售目标，其全新的宠物香波产品也将在2024年全球市场拥有不俗表现，展现出企业转型升级的强劲势头。
Currently, through Google indexing optimization strategies, Yidai aims not only to achieve more sales targets in the tens of millions in cosmetics but also expects its new pet shampoo products to perform well in global markets in 2024, demonstrating strong momentum in corporate transformation and upgrading.
SEO建议：企业转型过程中，专业的谷歌收录优化团队可以帮助新产品快速获得国际曝光，建议企业重视以下三点：1) 多语言关键词研究 2) 技术SEO优化 3) 高质量内容建设。
SEO recommendations: During corporate transformation, a professional Google indexing optimization team can help new products gain international exposure quickly. Companies should focus on: 1) Multilingual keyword research 2) Technical SEO optimization 3) High-quality content creation.
