Allegro官方仓开放：物流时效飙升助力卖家运营提效
Allegro官方仓开放：物流时效飙升助力卖家运营提效
Allegro Official Warehouse Opens: Logistics Efficiency Soars to Boost Seller Operations
图片来源：图虫创意
Image Source:Tuchong Creative
继进军国际市场、开放全欧盟站点之后，近期，Allegro平台又宣布一则重大消息：平台的官方仓One Fulfillment已正式向国际卖家开放报名。
Following its expansion into international markets and the opening of EU-wide sites, Allegro recently announced another major update: its official warehouse service One Fulfillment is now open for registration to international sellers.
此次，平台还针对在2022年6月30日之前创建并激活官方仓One Fulfillment专属账户的卖家们，将赠予丰厚的优惠福利。
Additionally, sellers who create and activate their One Fulfillment accounts before June 30, 2022, will receive generous promotional benefits.
（图片来源：Allegro）
(Image Source: Allegro)
据了解，平台卖家和买家在今天能够体验到Allegro提供的、更高时效的物流配送，得益于其前瞻性的战略布局：
Today, both sellers and buyers on Allegro can enjoy faster logistics services thanks to the platform's forward-looking strategic initiatives:
- 2020年，在波兰首都华沙建成了新的物流中心，并在波兰各大城市积极铺设环保快递柜Allegro One Box。
- In 2020, Allegro established a new logistics center in Warsaw and expanded its eco-friendly parcel locker network, Allegro One Box, across major Polish cities.
- 2021年，Allegro平台收购了波兰本地当日配送快递公司X-press Couriers，进一步提升平台尾程配送时效。
- In 2021, Allegro acquired X-press Couriers, a Polish same-day delivery service, to enhance last-mile delivery efficiency.
- 同年，Allegro收购中东欧头部电商平台Mall Group及其物流企业WE|Do，推进其在中东欧地区的扩张计划。
- The same year, Allegro acquired Mall Group and its logistics arm WE|Do to accelerate its expansion in Central and Eastern Europe.
Allegro为什么要花费大把时间、精力来打造自己强大的物流王国？
Why is Allegro Investing Heavily in Building a Strong Logistics Network?
一是，为平台卖家创造更好的物流服务，从而提升平台买家的购物体验。
First, to provide better logistics services for sellers, thereby improving the shopping experience for buyers.
另一方面，官方仓One Fulfillment为平台卖家们提供优质涵盖货物存储、分拣、打包、发货、派送以及售后客服等全链条物流环节的优质物流服务，也同时提高了平台买家在Allegro平台上的购物体验。
One Fulfillment offers end-to-end logistics solutions, including storage, sorting, packing, shipping, and customer service, enhancing both seller efficiency and buyer satisfaction.
二是，Allegro的中东欧版图扩张计划的需要。
Second, to support Allegro's expansion strategy in Central and Eastern Europe.
为推进国际扩张计划，Allegro于2021年斥资8.81亿欧元，收购中东欧最大的电商平台之一Mall Group及其物流企业，此举可帮助卖家触达捷克、斯洛伐克等中东欧国家的超7000万潜在客户。
To accelerate international growth, Allegro invested €881 million in 2021 to acquire Mall Group and its logistics business, helping sellers reach over 70 million potential customers in countries like the Czech Republic and Slovakia.
Allegro如何通过官方仓为卖家实现运营提效？
How Does Allegro's One Fulfillment Improve Seller Efficiency?
截止目前，Allegro平台超过80%的订单可在1-2个工作日内完成交付，接下来，Allegro官方仓将进一步为卖家提升物流时效。
Currently, over 80% of Allegro orders are delivered within 1-2 business days, with further improvements expected through One Fulfillment.
如果波兰买家在波兰上午10点（华沙同城下午1点）之前下单并付款，商品甚至可以在当天送达。
For Polish buyers who order and pay before 10 AM (or 1 PM for Warsaw), same-day delivery is possible.
使用Allegro官方仓，卖家可以为客户提供高质量的配送服务、节省高昂的仓储成本，包括选择多种当日或次日送达的配送，为平台买家提升配送时效、促进销量增长。
By using One Fulfillment, sellers can offer premium delivery options (same-day or next-day), reduce storage costs, and boost sales through faster shipping.
此次，平台针对在2022年6月30日之前创建并激活官方仓One Fulfillment专属账户的卖家们，将赠予丰厚的优惠福利，其中包括：
Sellers who activate One Fulfillment before June 30, 2022, will enjoy exclusive benefits, including:
- 享受30天基础费用和额外费用的减免——卖家仅需承担将货物运输至Allegro仓库的头程运费，以及从Allegro仓库发货至客户的尾程运费；
- 30-day waivers on base and additional fees—sellers only pay inbound and outbound shipping costs.
- 可获得 1000次免固定费用的排名往前促销服务套餐；
- 1,000 free "Ranking Boost" promotions.
- 可使用 排名往前促销商品额外销售佣金25%的折扣；
- 25% discount on additional sales commissions for promoted products.
温馨提示：Allegro Smart!免运费计划在去年已突破500万用户大关。官方调查显示，订购Smart!计划的用户在平台的购买频率是普通用户的2.5倍，参加Allegro Smart!的卖家业绩速度是普通卖家的5倍。
Note: Allegro Smart! (free shipping program) surpassed 5 million users last year. Smart! buyers shop 2.5x more frequently, and participating sellers grow 5x faster than average.
Allegro平台入驻不收取任何月租，并且中国卖家入驻不需要提供翻译文件，中文或英文的原件均支持上传。针对新入驻卖家平台还会为其提供许多迎新福利，包括免除上架费、销售佣金减免以及免费使用促销工具等等。
Allegro charges no monthly fees, and Chinese sellers can submit documents in Chinese or English. New sellers enjoy benefits like waived listing fees, reduced commissions, and free promotional tools.
