黔南SEO推广与谷歌竞价指南：SEMrush工具完整教程
网站流量由搜索引擎关键词排名决定。如果不了解网站基本情况和关键词排名，就很难找到优化重点。在谷歌SEO工具领域，SEMrush和Ahrefs是两大市场领导者。
Website traffic is determined by search engine keyword rankings. If you don't understand the basic situation of the website and keyword rankings, it's difficult to find optimization priorities. In the field of Google SEO tools, SEMrush and Ahrefs are two market leaders.
SEMrush可以追踪网站的自然排名关键词、付费关键词排名和外链数据，是一款功能全面的营销数据分析工具。本文将详细介绍其五大核心功能模块。
SEMrush can track organic ranking keywords, paid keywords and backlinks data, serving as a comprehensive marketing data analysis tool. This article will detail its five core functional modules.
第一章 竞争研究 | Chapter 1 Competitive Research
登录后主页面显示网站整体概况，可跟踪自己或竞争对手网站。
After logging in, the main page shows the overall profile of the website, allowing you to track your own or competitors' websites.
1-1 流量分析 | Traffic Analytics
显示总流量、PV、UV、平均访问时长和跳出率。可通过国家筛选查看特定国家数据。
Displays total traffic, PV, UV, average visit duration and bounce rate. Filter by country to view specific country data.
第二章 关键词研究 | Chapter 2 Keyword Research
2-1 关键词概述 | Keyword Overview
展示关键词的自然搜索量、单次点击费用、难度和相关关键词数据。
Displays keyword's organic search volume, CPC, difficulty and related keyword data.
第三章 链接建设 | Chapter 3 Link Building
3-1 反向链接分析 | Backlink Analytics
显示域名评分(Authority Score)，这是SEMrush衡量网站SEO质量的综合指标。
Displays Authority Score, SEMrush's comprehensive metric for evaluating website SEO quality.
谷歌竞价推广指南 | Google Ads Guide
关于西安SEO推广和谷歌竞价：要开通谷歌竞价推广，需要先创建Google Ads账户，完成企业资质认证，设置支付方式，然后创建广告系列。
About Xi'an SEO and Google Ads: To open Google Ads, you need to create a Google Ads account, complete business certification, set up payment methods, and then create ad campaigns.
独立站建设推荐 | Website Builder Recommendations
独立站建站工具推荐：WordPress、Shopify、Wix都是优秀的独立站建设平台，结合SEMrush工具进行SEO优化效果更佳。
Recommended independent website builders: WordPress, Shopify, and Wix are excellent platforms for building independent websites, combined with SEMrush tools for better SEO results.
黔南地区SEO推广建议：对于黔南地区的企业，建议先通过SEMrush进行关键词调研，了解本地搜索需求，再结合谷歌竞价进行精准投放。
Qiannan SEO recommendations: For businesses in Qiannan area, we recommend conducting keyword research through SEMrush first to understand local search demand, then combine with Google Ads for precise targeting.
