2020年Google Ads认证考试全攻略 - 免费获取谷歌广告证书
2020年Google Ads认证考试全攻略 - 免费获取谷歌广告证书
The Complete Guide to Google Ads Certification 2020 - Get Certified for Free
如果你从事在线营销工作，想要学习谷歌付费流量渠道，却不知从何入手？Google Ads认证是您的最佳选择！本文将详细介绍如何免费获取这一权威认证。
If you work in online marketing and want to learn Google paid traffic channels but don't know where to start? The Google Ads Certification is your best choice! This article details how to get this authoritative certification for free.
Google Ads认证的价值
The Value of Google Ads Certification
求职优势：许多公司在招聘广告优化师时会将此证书作为参考标准。
Career Advantage: Many companies consider this certification as a reference standard when hiring ad optimizers.
免费学习：通过官方课程系统学习Google Ads基础知识，包括：
- 搜索广告(Search Ads)
- 购物广告(Shopping Ads)
- 展示广告(Display Ads)
Free Learning: Systematically learn Google Ads basics through official courses, including:
- Search Ads
- Shopping Ads
- Display Ads
如何获取认证
How to Get Certified
访问Google广告学院，选择以下7种认证类型之一：
- 数字销售认证
- 展示广告认证
- 移动广告认证
- 搜索广告认证
- 视频广告认证
- 购物广告认证
Visit Google Academy for Ads and choose one of the following 7 certification types:
- Digital Sales Certification
- Display Ads Certification
- Mobile Ads Certification
- Search Ads Certification
- Video Ads Certification
- Shopping Ads Certification
认证详情
Certification Details
| 项目 | 详情 | Item | Details |
|---|---|---|---|
| 有效期 | 1年 | Validity | 1 year |
| 考试时间 | 约90分钟 | Exam Duration | About 90 minutes |
| 通过分数 | 80%正确率 | Passing Score | 80% correct rate |
| 费用 | 完全免费 | Cost | Completely free |
语言支持：提供中文版本考试
Language Support: Chinese version available
专家建议
Expert Advice
虽然证书比较基础，但对于新手来说：
- 是系统学习的好机会
- 能建立完整的知识框架
- 考试情景题具有实操参考价值
Although the certification is basic, for beginners it:
- Provides a good systematic learning opportunity
- Helps build a complete knowledge framework
- Scenario questions have practical reference value
注意：证书不能完全代表实战能力，实际投放经验更重要！
Note: Certification doesn't fully represent practical skills - hands-on experience is more important!
