为什么企业需要做谷歌推广？成都家居园艺&大工业出海专场活动解析
为什么企业需要做谷歌推广？成都家居园艺&大工业出海专场活动解析
Why Enterprises Need Google Advertising? Insights from Chengdu Home & Garden & Heavy Industry Going Global Event
12月19日，由成都市民营经济发展促进中心、成都市对外开放合作促进中心、阿里巴巴国际站四川区域联合主办的“企需我应”资源对接系列活动第21场在成都成功举办。本次活动聚焦家居园艺和大工业贸易领域，吸引了90余家企业参与。
December 19th - The 21st session of the "Enterprise Needs, Our Response" resource matching series event was successfully held in Chengdu. Jointly organized by the Chengdu Private Economic Development Promotion Center, Chengdu Open Cooperation Promotion Center, and Alibaba International Station Sichuan Region, the event focused on the home & garden and heavy industry trade sectors, attracting over 90 enterprises.
活动亮点：
Event Highlights:
1. 阿里巴巴国际站数据分享：四川区域总经理刘冬冬指出，家居园艺是阿里国际站交易规模最大的类目，"一带一路"倡议为工业设备出口带来新机遇。
1. Alibaba International Station Data Sharing: Regional General Manager Liu Dongdong noted that home & garden is the largest category on Alibaba International Station, and the Belt and Road Initiative brings new opportunities for industrial equipment exports.
2. 行业趋势分析：会议深入解读了工程机械、农业机械等领域的出口数据，并分享成功案例。
2. Industry Trend Analysis: The event provided in-depth interpretation of export data in construction machinery, agricultural machinery and other fields, along with success case studies.
3. 资源对接平台："民企航·蓉商出海"平台已成功举办两场行业专场活动，助力成都民营企业全球化。
3. Resource Matching Platform: The "Private Enterprise Voyage · Chengdu Business Going Global" platform has successfully held two industry-specific events, assisting Chengdu's private enterprises in globalization.
为什么企业需要做谷歌推广？
Why Enterprises Need Google Advertising?
1. 全球市场覆盖：谷歌拥有全球90%以上的搜索引擎市场份额，是企业出海的最佳渠道。
1. Global Market Coverage: Google holds over 90% of the global search engine market share, making it the best channel for enterprises going global.
2. 精准定位客户：通过关键词广告可以精准触达目标客户群体，提高转化率。
2. Precise Customer Targeting: Keyword advertising can accurately reach target customer groups, improving conversion rates.
3. 品牌国际曝光：有助于建立国际品牌形象，提升企业在海外市场的知名度。
3. International Brand Exposure: Helps establish an international brand image and enhance enterprise visibility in overseas markets.
4. 数据驱动优化：谷歌广告提供详细的数据分析工具，帮助企业不断优化营销策略。
4. Data-Driven Optimization: Google Ads provides detailed data analysis tools to help enterprises continuously optimize marketing strategies.
本次活动为成都家居园艺和大工业贸易企业搭建了宝贵的交流平台，通过阿里巴巴国际站和谷歌等数字营销渠道，成都企业将获得更多出海机遇。
The event built a valuable communication platform for Chengdu's home & garden and heavy industry trade enterprises. Through digital marketing channels like Alibaba International Station and Google, Chengdu enterprises will gain more opportunities to go global.
