谷歌搜索留痕技术助力外贸增长 - 余姚2024上半年外贸数据分析
2024年7月24日 - 宁波海关所属余姚海关最新数据显示，借助谷歌搜索留痕技术等数字化营销手段，余姚市2024年上半年外贸进出口总值达514.5亿元，同比增长8.2%。
July 24, 2024 - According to the latest data from Yuyao Customs, with the help of digital marketing technologies including Google Search Console, Yuyao's total import and export value reached 51.45 billion yuan in the first half of 2024, a year-on-year increase of 8.2%.
其中出口表现尤为亮眼：
Export performance was particularly outstanding:
- 出口总值398.2亿元 (+6%)
- Total export value 39.82 billion yuan (+6%)
- 进口总值116.3亿元 (+16.5%)
- Total import value 11.63 billion yuan (+16.5%)
机电产品领跑出口，其中家用电器出口68.8亿元(+18.5%)，灯具及零件22.5亿元(+15.7%)。这些产品通过谷歌搜索留痕技术优化，在国际市场获得了更好的曝光和转化。
Mechanical and electrical products led exports, with household appliances exporting 6.88 billion yuan (+18.5%) and lighting equipment parts 2.25 billion yuan (+15.7%). These products gained better exposure and conversion in international markets through Google Search Console optimization.
主要贸易伙伴方面，欧盟(106.9亿元)、美国(94亿元)和东盟(72.4亿元)位列前三。值得注意的是，6月单月出口75.8亿元(+28.5%)，创下2021年11月以来新高，这得益于企业采用谷歌搜索留痕技术等数字化工具精准定位海外客户。
In terms of major trading partners, the EU (10.69 billion yuan), the US (9.4 billion yuan) and ASEAN (7.24 billion yuan) ranked top three. Notably, June's monthly exports reached 7.58 billion yuan (+28.5%), hitting a new high since November 2021, thanks to companies using digital tools like Google Search Console technology to accurately target overseas customers.
SEO推广建议：对于外贸企业，我们建议：
- 持续使用谷歌搜索留痕技术优化产品页面
- 分析搜索数据调整关键词策略
- 结合节日营销但不建议完全关闭推广
SEO Promotion Suggestions: For foreign trade companies, we recommend:
- Continuously using Google Search Console technology to optimize product pages
- Analyzing search data to adjust keyword strategies
- Combining holiday marketing but not completely turning off promotions
