老牌化妆品企业转型宠物用品 一季度开门红背后的成功秘诀
上海仪玳化妆品有限公司在保持化妆品代加工业务的同时，全新开辟了宠物用品生产线，正全力冲刺一季度"开门红"。
Shanghai Yidai Cosmetics Co., Ltd. While maintaining its OEM cosmetics business, has newly established a pet product production line and is making all-out efforts to achieve a "good start" in the first quarter.
走进仪玳公司，可以看到灌装车间生产线有序运转，研发人员正认真进行实验。这家与"佰草集""御泥坊"等知名品牌合作的企业，2023年被评为上海市"专精特新"中小企业。
Inside Yidai's facility, filling production lines operate in an orderly manner while R&D personnel conduct experiments carefully. This company that collaborates with famous brands like "Herborist" and "Yunifang" was recognized as a Shanghai "Specialized and Sophisticated" SME in 2023.
转型突破：今年开始，仪玳通过与上海福贝宠物用品股份有限公司合作，开启了宠物香波产品的生产，覆盖宠物基础沐浴、清洁消毒及身体护理等品类。
Transformation breakthrough: Starting this year, through cooperation with Shanghai Fubai Pet Products Co., Ltd., Yidai has begun producing pet shampoo products covering basic bathing, cleaning and disinfection, and body care categories.
仪玳总经理林阿芳表示："预计今年仅宠物香波产品的销售额就可以达到5000万元。"高效的研发团队让企业对实现高质量发展充满信心。
General Manager Lin Afang stated: "We expect sales of pet shampoo products alone to reach 50 million yuan this year." The efficient R&D team gives the company confidence in achieving high-quality development.
政府支持：叶榭投资公司积极为企业牵线搭桥，帮助仪玳寻找合作伙伴，解决发展难题。这种精准服务为企业转型提供了有力支持。
Government support: Yexie Investment Company actively helped connect the company with partners and solve development challenges. This targeted support provided strong assistance for the company's transformation.
目前，仪玳不仅要在化妆品领域实现更多千万级销售目标，其全新的宠物香波产品也将在2024年拥有不俗表现，展现出企业转型升级的强劲势头。
Currently, Yidai aims not only to achieve more sales targets in the tens of millions in cosmetics but also expects its new pet shampoo products to perform well in 2024, demonstrating strong momentum in corporate transformation and upgrading.