最佳用户体验的跨境电商产业：谷歌SEO优化与中文出海+TikTok的完美结合
中文出海+TikTok，相当于知识付费搭上了流量便车。随着海外日益增长的中文教育需求，越来越多的人群入局TikTok中文出海教育市场。这种低门槛、低风险投资+高流量、高转化变现的模式，让中文出海变得更加便捷，也使知识付费呈现更多元化的形态。
Chinese content going global + TikTok is like knowledge payment catching a ride on the traffic express. With the growing overseas demand for Chinese education, more and more people are entering the TikTok Chinese education market. This low-threshold, low-risk investment + high-traffic, high-conversion monetization model makes Chinese content globalization more accessible and diversifies knowledge payment formats.
中文出海赛道正处于快速发展阶段
The Chinese Content Globalization Track is in Rapid Development
国内经济的发展正加快中文的出海速度，全球范围内学习中文的人数与日俱增。据统计，目前全球已有70多个国家将中文纳入了国民教育体系，4000多所国外大学开设了中文课程，海外学习汉语人数早已过亿。
China's economic development is accelerating the globalization of Chinese language. The number of Chinese learners worldwide is increasing daily. Statistics show that over 70 countries have incorporated Chinese into their national education systems, with more than 4,000 foreign universities offering Chinese courses and over 100 million overseas Chinese learners.
国际中文教育的市场规模在未来3-5年内，很快可能达到1000亿元以上的市场规模。去年"双减"政策落地之后，海外中文教育的市场竞争明显加剧，很多国内的教育平台扩充海外市场，出海教中文，且得到不错的反响及收益。
The international Chinese education market may soon reach a scale of over 100 billion yuan in the next 3-5 years. After last year's "double reduction" policy, competition in overseas Chinese education has intensified significantly, with many domestic education platforms expanding into overseas markets to teach Chinese, achieving good responses and returns.
TikTok "中文热" 浪潮来袭
The TikTok "Chinese Fever" Wave is Coming
TikTok作为全球下载量第一的APP，用户覆盖150个国家和地区，月活用户超10亿，庞大的用户数量成为很多出海教中文的人群的首选平台。在TikTok上，关于#learning on tiktok的话题内容已经有超过600亿的观看。
As the world's most downloaded app, TikTok covers 150 countries and regions with over 1 billion monthly active users, making it the preferred platform for many Chinese language teachers going global. On TikTok, the #learning on tiktok topic has garnered over 60 billion views.
中文出海教学市场被看好的原因：
Reasons why the Chinese teaching market is promising:
- 海外对知识产权的重视程度高，更愿意用知识付费的方式去获取知识
- Overseas markets value intellectual property more and are more willing to pay for knowledge
- 在TikTok上做知识付费的成本低，带货的课程/课件作为虚拟货品可以直接转化
- Low cost of knowledge payment on TikTok, with courses/materials as virtual goods that can be directly converted
- 不用担心物流问题，且退货率低
- No logistics concerns and low return rates
梯拓科技作为中文出海领域的专家，为想要入局TikTok中文教学的学员提供起号、运营、课程、供应链、售后一站式解决方案。从市场调研策划到TikTok账号搭建和短视频直播教学卖课，全程跟踪辅导。
As an expert in Chinese content globalization, Titop Technology provides one-stop solutions for those wanting to enter TikTok Chinese teaching, including account setup, operation, courses, supply chain, and after-sales service. From market research to TikTok account setup and live teaching sales, we offer full-process guidance.
一个手机，一个账号，个人也能轻松入局海外中文教学市场，旺盛的海外中文学习需求加上TikTok庞大的流量，更能帮助大家迅速变现。
With just a phone and an account, individuals can easily enter the overseas Chinese teaching market. The strong overseas demand for Chinese learning combined with TikTok's massive traffic can help achieve rapid monetization.
