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外贸SOHO常见问题解答!新手卖家看过来!
FAQ for Foreign Trade SOHO! New Sellers Must Read!
外贸SOHO即一个人进行外贸创业,外贸SOHO最大的特点就是自由、利润率高,但同时难度系数也较高。如今有越来越多人投身其中,为了帮助卖家更好地了解外贸SOHO,我们在这里整理了一些外贸SOHO常见问题解答,希望会对你有所帮助。
Foreign trade SOHO means starting a foreign trade business alone. The biggest characteristics of SOHO are freedom and high profit margins, but it also comes with high difficulty. Nowadays, more and more people are joining this field. To help sellers better understand foreign trade SOHO, we have compiled some frequently asked questions here, hoping to be helpful to you.
是否需要挂靠工厂?
Do I need to affiliate with a factory?
外贸SOHO并非一定要挂靠工厂,卖家也可以选择注册自己的公司,或直接单干。但相对来说注册公司或挂靠工厂,会让卖家更容易取信于外国客户。此外挂靠到一个靠谱的工厂下,一定程度上也解决了货源的问题。
Foreign trade SOHO doesn't necessarily require affiliation with a factory. Sellers can also choose to register their own company or operate independently. However, registering a company or affiliating with a factory relatively makes it easier for sellers to gain trust from foreign customers. Additionally, affiliating with a reliable factory to some extent solves the problem of sourcing goods.
外贸SOHO如何选品?
How to choose products for foreign trade SOHO?
熟悉度是外贸SOHO选品时所需要考虑的第一个因素。如果是一个完全陌生的产品,那一方面卖家需要花费较多的时间去了解它,另一方面这也容易导致前期的运营策略出现错误。其次建议卖家选择周期较短、资金需求不是特别大的产品,周期过长容易导致卖家产生挫败感,而资金压力较大,则会增加资金链断裂的风险。最后外贸SOHO选品其实是非常忌讳跟风,因为每个人的实际条件不同,而决定订单成交与否的因素也非常多样化。在这种情况下,盲目跟随去售卖自己不熟悉的产品,那结果也是很难理想的。
Familiarity is the first factor to consider when selecting products for foreign trade SOHO. If it's a completely unfamiliar product, on one hand, the seller needs to spend more time understanding it, and on the other hand, it can easily lead to mistakes in early-stage operational strategies. Secondly, it is recommended that sellers choose products with shorter cycles and not particularly high capital requirements. Long cycles can easily lead to frustration, while high capital pressure increases the risk of cash flow disruption. Finally, following trends in product selection for foreign trade SOHO is highly discouraged because everyone's actual conditions are different, and the factors determining order success are very diverse. In such cases, blindly following trends to sell unfamiliar products will hardly yield ideal results.
外贸SOHO收款方式
Payment Methods for Foreign Trade SOHO
海外主要收款方式有电汇(T/T)、信用卡、现金支付、PayPal、西联、货到付款、本地支付等。卖家在选择收款方式,需要具体先去了解一下每一个支付方式,并优先考虑支付方式的回款速度、安全性以及交易成本,然后再做出适合自己的选择。
Major overseas payment methods include wire transfer (T/T), credit cards, cash payments, PayPal, Western Union, cash on delivery, and local payments. When choosing a payment method, sellers need to first understand each payment method in detail, prioritizing factors such as payment speed, security, and transaction costs, and then make a choice that suits them best.
如何避免工厂抢单?
How to prevent factories from taking orders?
工厂价格更低,卖家与其竞争,优势并不大,工厂一旦决定绕开卖家,直接与海外客户进行合作,那卖家大概率就要面临订单流失的困境。想要避免这种情况的出现,卖家一方面可以尽量选择非外贸工厂合作,另一方面则要注意信息保护,温馨小贴士:如果卖家有足够的底气,即客户资源较多、货物需求量大,那卖家也可以考虑与工厂签订禁止协议。
Factories offer lower prices, and sellers have little advantage when competing with them. Once a factory decides to bypass the seller and directly cooperate with overseas customers, the seller is likely to face the dilemma of losing orders. To avoid this situation, sellers can try to cooperate with non-foreign trade factories on one hand, and on the other hand, pay attention to information protection. Helpful tip: If the seller has enough confidence, meaning abundant customer resources and large product demand, they can also consider signing a non-compete agreement with the factory.
如何做时间管理?
How to manage time effectively?
外贸SOHO自由度高、居家办公,自律性方面其实就比较差了。因此卖家需要做好时间管理,制定好日计划、周计划、月计划,避免将所有的事情都积压到一个时间点来做,那很容易忙中出错。
Foreign trade SOHO offers high freedom and the convenience of working from home, but it also comes with poor self-discipline. Therefore, sellers need to manage their time well, creating daily, weekly, and monthly plans to avoid piling up all tasks at one time, which can easily lead to mistakes.
不可否认,外贸SOHO对于现在的人们来说,诱惑力极大。但外贸SOHO对于大多数人来说,也没有那么简单和容易,因此还是要深入了解,慎重考虑后再做出决定。
It is undeniable that foreign trade SOHO is highly attractive to people today. However, for most people, foreign trade SOHO is not that simple or easy, so it's important to gain a deep understanding and make a decision after careful consideration.
我们对比国外某知名建站公司和国内部分建站公司,一大优势在于我们是不需要佣金的,不管卖家的交易量是多少,都只收取建站年费。此外我们的主题、插件也基本上是不需要收费的,外贸SOHO用我们建站,成本方面会低很多。而国外某知名建站公司,一方面需要佣金,另一方面插件还需要按月付费,这对于外贸SOHO来说,会是一笔不小的负担。
Compared to a certain well-known foreign website-building company and some domestic website-building companies, one of our major advantages is that we do not charge commissions. Regardless of the seller's transaction volume, we only charge an annual website-building fee. Additionally, our themes and plugins are basically free. For foreign trade SOHO, using our services will significantly reduce costs. In contrast, a certain well-known foreign website-building company requires commissions on one hand and monthly fees for plugins on the other, which can be a considerable burden for foreign trade SOHO.
