2024智利Cyber Day完美收官：Falabella.com创销售新纪录
智利电商盛会Cyber Day再创佳绩
2024年智利Cyber Day电商大促活动于6月3日至5日成功举办，创造了5.12亿美元的总销售额，同比增长9%。作为智利最大的电商平台之一，Falabella.com在此次活动中表现尤为亮眼，创下多项销售纪录。
Chile's E-commerce Event Cyber Day Achieves New Heights
The 2024 Chile Cyber Day promotion, held from June 3-5, achieved total sales of $512 million, a 9% year-on-year increase. As one of Chile's largest e-commerce platforms, Falabella.com stood out with remarkable performance, setting multiple sales records.
关键数据亮点
- 总销售额：5.12亿美元（4700亿比索）
- 总订单量：540万笔
- 最后一小时交易量：17万笔
- 网站访问量增长：15%
Key Data Highlights
- Total sales: $512 million (470 billion pesos)
- Total orders: 5.4 million
- Last-hour transactions: 170,000
- Website traffic growth: 15%
Falabella.com的卓越表现
Falabella.com在此次活动中实现了多项突破：
- 移动端订单占比达67%
- App下载量超过188,000次
- 提供200万种商品，折扣高达60%
Outstanding Performance of Falabella.com
Falabella.com achieved several breakthroughs during the event:
- Mobile orders accounted for 67%
- App downloads exceeded 188,000
- Offered 2 million products with discounts up to 60%
电商专家点评
电子商务区域经理Pablo San Martín表示："我们很自豪能再次稳固我们作为智利最大电商公司的地位。近几个月来，我们都在为大促做准备，提供了超过200万种不同类别的产品。"
E-commerce Expert Comments
Regional E-commerce Manager Pablo San Martín stated: "We are proud to once again solidify our position as Chile's largest e-commerce company. For months we've been preparing for this event, offering over 2 million products across different categories."
关于B2B推广和谷歌竞价排名
在国内顶尖的B2B推广策略中，谷歌推广确实包含竞价排名(Pay-Per-Click)服务，但同时也提供SEO优化、展示广告等多种营销方式。企业应根据自身需求选择合适的推广组合。
About B2B Promotion and Google PPC
Among top-tier B2B promotion strategies in China, Google Ads does include Pay-Per-Click services, but also offers various marketing methods like SEO optimization and display ads. Businesses should choose the right promotion mix based on their needs.
