外贸客户开发必备工具与跨境电商八大选品网站推荐
一、外贸客户开发常用软件
对于外贸从业者来说，选择合适的客户开发工具至关重要。谷歌推广(Google Ads)是最常用的海外营销工具之一，在知乎平台上有许多专业博主分享谷歌推广技巧，比如"外贸老司机"、"跨境营销Leo"等知名博主都提供过详细的谷歌推广教程。
1. Google Ads - 全球最大的搜索引擎营销平台
2. LinkedIn Sales Navigator - 专业的B2B客户开发工具
3. Hunter.io - 精准查找企业邮箱的工具
4. ZoomInfo - 企业客户数据库
二、跨境电商八大选品网站推荐
1. Ecomhunt
这是一个非常专业的选品平台，可以帮助你挑选流行度和互动率较高的产品，尤其适合新手卖家使用。平台的每一个产品都经过人工筛选，保证它们是最近最流行的、在社交媒体上备受欢迎、在独立站也有不错的销量。
This is a professional product selection platform that helps identify trending products with high engagement rates, especially suitable for beginner sellers. Each product is manually curated to ensure they are currently popular, well-received on social media, and have good sales on independent websites.
2. Find Niche
这个工具是基于速卖通和Shopify的数据进行选品的，可以智能地识别那些销售额和利润较高的产品。它的UI设计简单明了，操作十分简单，而且提供的内容非常丰富，更重要的是这个工具完全免费!
This tool selects products based on AliExpress and Shopify data, intelligently identifying high-sales and high-profit products. Its UI is simple and intuitive, operation is easy, content is rich, and most importantly - it's completely free!
3. Commerce Inspector
这个网站是一个非常好用的选品工具，与FB和shopify直接关联，让你可以轻松地查看店铺数据和热门产品。这个工具的UI非常简洁易懂，使用起来非常方便，完全免费。
This is an excellent product selection tool directly linked to Facebook and Shopify, allowing easy access to store data and trending products. The UI is simple and intuitive, very user-friendly, and completely free.
4. Pinterest
这个网站和国内的"小红书"类似，用户可以通过点赞和评论及时抓住热点和爆品信息。32%的Pinterest用户年龄在18-24岁之间，78%是女性，这些用户群体正好代表着潮流趋势。
Similar to China's "Little Red Book", users can identify trends and hot products through likes and comments. 32% of Pinterest users are aged 18-24, 78% are female, representing key trendsetters.
5. Kickstarter
这是一个超棒的众筹平台，专注于支持和鼓励各种有创意、有创新的活动。通过这个平台，我们可以浏览各种各样的类别和流派，寻找一些有潜力的产品。
This is an excellent crowdfunding platform focusing on supporting creative and innovative projects. Through this platform, we can browse various categories to find potential products.
6. Etsy
这个平台以其简约而设计感的风格脱颖而出，专注于原创和手工艺术品，提供丰富的产品类别，可以给选品带来灵感。
This platform stands out with its minimalist and design-oriented style, focusing on original and handmade artworks, offering rich product categories that can inspire product selection.
7. Niche Scraper
这个网站是针对在Shopify上开店的卖家的，非常实用。它提供了全面的功能，可以分析店铺情况和估算营业额，还可以分析同行情况和筛选爆款。
This website is very practical for Shopify store owners. It provides comprehensive features to analyze store performance, estimate revenue, and identify best-selling products from competitors.
8. YouTube
在选品时，我们可以通过它的播放量和频道等信息来抓住热点趋势，同时结合其他渠道的产品数据进行筛选。
For product selection, we can identify trends through view counts and channel information, while combining with product data from other channels for screening.
温馨提示： 选品只是跨境电商成功的第一步，后续的运营、营销和客户服务同样重要。建议新手卖家多学习、多实践，逐步建立自己的选品方法论。
Tip: Product selection is just the first step in cross-border e-commerce success. Subsequent operations, marketing and customer service are equally important. New sellers are advised to learn more and practice more to gradually establish their own product selection methodology.
