售后完备的杭州SEO推广与谷歌推广引流专家解析
深圳眼镜产业:从"中国制造"到"品牌出海"的华丽转身
Shenzhen Eyewear Industry: The Gorgeous Transformation from "Made in China" to "Brand Going Global"
在深圳市眼镜行业协会的展厅里,深圳市慧明眼镜有限公司总经理李照教展示了一款畅销海外的儿童镜架:"这款眼镜在东南亚、澳大利亚、中东等地区售价超过2000元人民币,在国内则大概700到800元"。这款由自主品牌"李白"设计研发的产品,凭借榫卯专利结构和可调节腿长等创新设计,成为深圳眼镜出海的典型代表。
In the exhibition hall of Shenzhen Eyewear Industry Association, Li Zhaojiao, general manager of Shenzhen Huiming Eyewear Co., Ltd., displayed a children's eyewear frame that is popular overseas: "This glasses sells for more than 2,000 RMB in Southeast Asia, Australia, the Middle East and other regions, while it's only about 700 to 800 RMB in China". Designed and developed by the independent brand "Li Bai", this product has become a typical representative of Shenzhen eyewear going global with its innovative designs such as mortise and tenon patent structure and adjustable leg length.
深圳眼镜产业的全球竞争力
The Global Competitiveness of Shenzhen Eyewear Industry
经过近40年发展,深圳眼镜产业已形成完整产业链:
- 年产量超1.25亿副
- 年产值100多亿元
- 出口比例占80%以上
After nearly 40 years of development, Shenzhen eyewear industry has formed a complete industrial chain:
- Annual output exceeds 125 million pairs
- Annual output value exceeds 10 billion RMB
- Export proportion accounts for more than 80%
深圳市眼镜行业协会会长陈秋鹏表示:"在深圳,无论做什么样的眼镜,都是可以找到一条龙的配套服务"。这种完善的产业链优势,使深圳成为全球50%顶级眼镜品牌的诞生地,包括LV、阿玛尼、古驰等国际大牌。
Chen Qiupeng, president of Shenzhen Eyewear Industry Association, said: "In Shenzhen, no matter what kind of glasses you want to make, you can find one-stop supporting services". This complete industrial chain advantage has made Shenzhen the birthplace of 50% of the world's top eyewear brands, including international big names such as LV, Armani and Gucci.
品牌出海:深圳眼镜的新征程
Brand Going Global: The New Journey of Shenzhen Eyewear
普莱斯科技总经理康自成分享了他的品牌出海经验:"我们每年投入收入的25%用于海内外广告,约3000万元"。这种坚持让普莱斯成功在跨境电商平台站稳脚跟,成为深圳眼镜品牌出海的典范。
Kang Zicheng, general manager of Price Technology, shared his experience of brand going global: "We invest 25% of our annual income in domestic and foreign advertising, about 30 million RMB". This persistence has enabled Price to successfully establish itself on cross-border e-commerce platforms, becoming a model for Shenzhen eyewear brands going global.
深圳政府也大力支持眼镜产业发展,《龙岗区关于促进眼镜产业高质量发展若干措施》提出对跨境电商企业给予奖励,鼓励参加国际展会,最高可获得100万元补贴。
The Shenzhen government also strongly supports the development of the eyewear industry. The "Several Measures of Longgang District on Promoting the High-quality Development of Eyewear Industry" proposes rewards for cross-border e-commerce enterprises, encourages participation in international exhibitions, and can obtain subsidies of up to 1 million RMB.
杭州SEO推广与谷歌推广引流专家建议
Suggestions from Hangzhou SEO Promotion and Google Promotion Traffic Experts
对于希望拓展国际市场的企业,我们建议:
- 建立专业的国际化企业网站
- 优化多语言SEO内容
- 开展精准的谷歌广告投放
- 布局跨境电商平台
- 参与国际行业展会
For enterprises that want to expand into international markets, we suggest:
- Establish a professional international corporate website
- Optimize multilingual SEO content
- Carry out precise Google advertising
- Layout cross-border e-commerce platforms
- Participate in international industry exhibitions
深圳眼镜产业的成功经验表明,只有坚持品质、创新和品牌建设,才能在激烈的国际竞争中脱颖而出。这正是杭州SEO推广和谷歌推广引流专家希望帮助更多中国企业实现的国际化目标。
The successful experience of Shenzhen eyewear industry shows that only by adhering to quality, innovation and brand building can we stand out in the fierce international competition. This is exactly the internationalization goal that Hangzhou SEO promotion and Google promotion traffic experts hope to help more Chinese enterprises achieve.
