独立站SEO优化与TikTok东南亚小店入驻全攻略
随着跨境电商的蓬勃发展，越来越多的卖家开始关注独立站SEO优化和TikTok小店入驻。本文将为您详细介绍独立站推广费用及TikTok东南亚市场入驻流程。
With the rapid development of cross-border e-commerce, more and more sellers are paying attention to independent website SEO optimization and TikTok Shop entry. This article will provide you with detailed information about independent website promotion costs and TikTok Southeast Asia market entry process.
独立站SEO与谷歌竞价费用
Independent Website SEO & Google Ads Costs
对于想要建立独立站的卖家来说，SEO优化和谷歌广告是两个最重要的推广渠道：
For sellers who want to establish independent websites, SEO optimization and Google Ads are the two most important promotion channels:
- SEO优化费用：通常每月500-5000元不等，取决于关键词竞争程度
- SEO optimization costs: Usually 500-5000 RMB per month, depending on keyword competition
- 谷歌广告费用：按点击付费(CPC)，东南亚市场平均每次点击0.5-3美元
- Google Ads costs: Pay-per-click (CPC), average 0.5-3 USD per click in Southeast Asia market
TikTok东南亚小店入驻流程
TikTok Shop Southeast Asia Entry Process
最近有很多卖家都很关注TikTok小店的情况，想要试水小店但是苦于不知道从什么地方下手。以下是详细的入驻流程：
Recently, many sellers have been paying attention to TikTok Shop but don't know where to start. Here is the detailed entry process:
1. 注册和登录账号
1. Register and login
找到TikTok小店官方网址，如果已有TikTok Shop或TikTok for Business账号可直接登录，否则可使用手机号码或邮箱注册。
Find the official TikTok Shop website. If you already have a TikTok Shop or TikTok for Business account, you can log in directly. Otherwise, you can register with a phone number or email.
2. 市场选择
2. Market selection
选择需要开通的售卖国家（可多选）：
Select the sales countries you want to open (multiple selections available):
- 普通入驻：东南亚（泰国、马来西亚、越南、新加坡、菲律宾）
- Regular entry: Southeast Asia (Thailand, Malaysia, Vietnam, Singapore, Philippines)
- 邀请码入驻：欧洲（英国）、北美（美国）
- Invitation code entry: Europe (UK), North America (US)
3. 资质认证
3. Qualification certification
需要提交公司资质、法人资质和第三方电商平台经验证明。
You need to submit company qualifications, legal person qualifications and third-party e-commerce platform experience certificates.
4. 基础信息设置
4. Basic information setup
包括店铺名称设置（必须英文）、主营类目选择和仓库信息设置。
Includes store name setup (must be in English), main category selection and warehouse information setup.
5. 等待审核
5. Wait for review
审核结果将通过邮件告知，如被拒绝需按邮件说明修改后重新提交。
The review results will be notified by email. If rejected, you need to modify according to the email instructions and resubmit.
关于YinoLink易诺
About YinoLink
2018年成为Facebook官方认可代理商，目前拥有Facebook、Google、TikTok、Microsoft的一级代理资质。
Became an officially recognized Facebook agency in 2018, currently holding first-level agency qualifications for Facebook, Google, TikTok, and Microsoft.
