亚马逊BD活动全攻略:2020年全球开店扶持期最后机会
亚马逊BD活动全攻略:2020年全球开店扶持期最后机会
Amazon BD Guide 2020: Last Chance to Utilize Global Selling Support Period
最新招商动态:近期部分服务商宣称"2020年亚马逊招商已停止",经不求人团队向官方经理核实,目前注册链接下发速度放缓但未完全停止,卖家切勿轻信不实传言。
Latest Updates: Despite rumors about "2020 Amazon recruitment closure", our verification with official managers confirms registration links are still being issued, though at slower pace.
全球开店四大核心优势
4 Key Benefits of Global Selling Program
① 专属客户经理全程指导
② 上线专家答疑支持
③ 新Listing前3个月自动获得购物车
④ 免费申报BD等促销活动
① Dedicated account manager
② Onboarding specialist support
③ Automatic Buy Box for new listings (first 3 months)
④ Free access to BD promotions
什么是亚马逊BD?
What is Amazon Best Deal?
BD(Best Deal)是亚马逊官方周秒杀活动,通过招商经理申报完全免费(现部分服务商收费代办),活动持续14天,能显著提升产品曝光和短期销量。
BD refers to Amazon's weekly flash sales. Officially free when applied through account managers (some third-party services charge fees), lasting 14 days to boost visibility and sales.
BD活动参与条件
BD Participation Requirements
- Listing符合亚马逊图片规范(白底无LOGO)
- 必须使用FBA,每个子ASIN库存>50
- 价格≤过去30天最低价的8.5折,且≥$10
- 至少1个三星以上Review
- 成人用品类目禁止参加
- Compliant product images (white background)
- FBA required, each child ASIN >50 in stock
- Price ≤ 85% of 30-day lowest & ≥$10
- Minimum 1 review (3+ stars)
- Adult products excluded
BD活动申报流程
BD Application Process
四步完成:
1. 通过招商经理申请(仅限全球开店账户)
2. 填写活动申报表
3. 经理审核资质
4. 确定秒杀时间(非卖家自选)
4-Step Process:
1. Apply via account manager (Global Selling accounts only)
2. Complete application form
3. Manager review
4. Schedule deal date (assigned by Amazon)
BD活动展示位置
BD Display Location
前台路径:Today's Deals → Savings & Sales
后台无法查看,需通过前台页面确认活动状态
Frontend path: Today's Deals → Savings & Sales
Not visible in seller backend
常见问题Q&A
Frequently Asked Questions
Q:活动期间能否改价?
A:活动开始1小时后可调价,提前改价会导致活动失效
Q:Can I change price during BD?
A:Price adjustments allowed only 1 hour after deal starts
Q:BD和LD能否同时进行?
A:不能,需间隔48天(前)/30天(后)
Q:Can BD and LD run simultaneously?
A:No, requires 48-day (before)/30-day (after) interval
