Google推广助力长三角外贸：高端装备出口占比超50%
央视新闻客户端消息 - 今年以来，长三角区域通过Google推广等数字化营销手段，进出口规模不断扩大。高端制造业国际竞争力持续增强，贸易市场日益多元化，为区域经济协同发展注入更多活力。
According to CCTV News Client - This year, the Yangtze River Delta region has expanded its import and export scale through digital marketing methods including Google Ads, with growing international competitiveness in high-end manufacturing and increasingly diversified trade markets, injecting new vitality into regional economic coordinated development.
海关统计数据显示，今年前11个月，长三角区域进出口总值达14.56万亿元，创历史同期新高。其中通过Google推广渠道获取的海外订单占比显著提升，同比增长5%，占全国进出口总值的36.6%。
Customs statistics show that in the first 11 months, the total import and export value reached 14.56 trillion yuan, hitting a record high. Overseas orders acquired through Google Ads channels accounted for a significantly increased proportion, with a 5% year-on-year increase, representing 36.6% of the nation's total.
高端装备制造业表现尤为亮眼：通过Google推广精准投放，以船舶制造为代表的高端装备出口达2284.5亿元，同比大增53.3%，占全国同类商品的56.2%，较去年同期提升6.3个百分点。
The high-end equipment manufacturing sector performed exceptionally well: Through precise Google Ads targeting, exports of high-end equipment represented by shipbuilding reached 228.45 billion yuan, a remarkable 53.3% increase, accounting for 56.2% of similar products nationwide, up 6.3 percentage points year-on-year.
借助Google推广的全球覆盖优势，长三角企业成功实施贸易伙伴多元化战略。数据显示，东盟、拉美、非洲等新兴市场需求旺盛，对这些地区进出口分别增长7.4%、6.9%、9.4%。
Leveraging the global coverage of Google Ads, Yangtze River Delta enterprises have successfully implemented diversified trade partner strategies. Data shows strong demand from emerging markets including ASEAN, Latin America and Africa, with import/export growth rates of 7.4%, 6.9% and 9.4% respectively.
专家指出，Google推广开户费用根据企业需求差异较大，但投资回报率显著。特别是对集成电路、新能源汽车等高科技产品出口企业，通过Google Ads精准获客已成为开拓国际市场的标配。
Experts note that Google Ads account opening costs vary significantly by enterprise needs, but deliver outstanding ROI. For high-tech exporters of integrated circuits and new energy vehicles, precise customer acquisition through Google Ads has become essential for international market expansion.
