亚马逊气候绿标认证：跨境卖家的流量突破新机遇
亚马逊气候绿标认证：跨境卖家的流量突破新机遇
Amazon Climate Pledge Friendly Certification: New Traffic Breakthrough for Cross-border Sellers
在跨境电商竞争日益激烈的今天，亚马逊气候承诺友好认证（Climate Pledge Friendly）正成为卖家获取新流量的关键突破口。 特别是CF认证（Carbon Free），凭借其全球认可度和亚马逊平台流量倾斜优势，正帮助众多卖家实现销量飙升。
In today's increasingly competitive cross-border e-commerce landscape, Amazon's Climate Pledge Friendly certification has become a key breakthrough for sellers to acquire new traffic. Particularly the CF certification (Carbon Free), with its global recognition and Amazon platform traffic advantages, is helping numerous sellers achieve soaring sales.
一、气候绿标认证的市场表现 | Market Performance of Climate Pledge Friendly
数据显示，2023年亚马逊平台已有超过140万种产品获得气候绿标认证，较2022年增长157%。这些产品的累计销量突破11.6亿件，同比增长42%。
Data shows that in 2023, over 1.4 million products on Amazon have obtained the Climate Pledge Friendly certification, a 157% increase from 2022. The cumulative sales of these products exceeded 1.16 billion units, up 42% year-on-year.
二、为什么选择CF认证？ | Why Choose CF Certification?
在亚马逊提供的52种认证方案中，CF认证具有以下独特优势：
Among the 52 certification options provided by Amazon, CF certification has the following unique advantages:
- 美国Carbonfund.org Foundation颁发，全球公信力强
- Issued by Carbonfund.org Foundation in the US, with strong global credibility
- 享受亚马逊总部流量倾斜支持
- Receives traffic support from Amazon headquarters
- 适用全球市场，无地域限制
- Applicable to global markets without regional restrictions
三、气候绿标的六大优势 | Six Major Advantages of Climate Pledge Friendly
- 10%免费流量扶持 | 10% free traffic support
- 专属展示专区 | Dedicated display section
- 18个流量入口 | 18 traffic entry points
- 转化率提升36%-84% | Conversion rate increase of 36%-84%
- 产品溢价能力 | Product premium pricing capability
- 搜索排名优先 | Priority in search rankings
四、成功案例 | Success Cases
ESR亿色：通过CF认证为手机壳产品获得气候绿标，巩固了其3C类目领导地位。
ESR: Obtained climate pledge friendly label for phone cases through CF certification, consolidating its leadership position in 3C category.
韶音：全球骨传导耳机领导品牌，同样选择CF认证提升产品竞争力。
AfterShokz: Global leader in bone conduction headphones, also chose CF certification to enhance product competitiveness.
五、合规提醒 | Compliance Reminder
亚马逊对CPF认证的合规性要求严格，卖家需注意：
Amazon has strict compliance requirements for CPF certification, sellers should note:
- 避免虚报预估销量 | Avoid false sales estimates
- 确保供应商资质真实 | Ensure supplier qualifications are authentic
- 碳足迹需第三方验证 | Carbon footprint requires third-party verification
- 禁止ASIN混报 | Prohibition of ASIN mixing
六、专业服务推荐 | Professional Service Recommendation
碳企通作为亚马逊AWS首个推荐的绿标服务商，已帮助1000+跨境品牌获得认证，包括：
Carbon Enterprise, as Amazon AWS's first recommended certification service provider, has helped 1000+ cross-border brands obtain certification, including:
- 自主研发的EasyCert®碳合规数字化系统
- Self-developed EasyCert® carbon compliance digital system
- AMZCPF智能碳核算系统
- AMZCPF intelligent carbon accounting system
- 15年碳中和领域经验
- 15 years of experience in carbon neutrality
对于希望在亚马逊平台实现销量突破的卖家而言，气候绿标认证不仅是环保责任，更是商业机遇。 选择正确的认证方式和合规的服务商，将帮助您在流量寒冬中实现逆势增长。
For sellers looking to achieve sales breakthroughs on Amazon, Climate Pledge Friendly certification is not just an environmental responsibility but also a business opportunity. Choosing the right certification method and compliant service provider will help you achieve counter-trend growth in the traffic winter.