StartUp 7 SB
StartUp 7 SB
Linda L. Lane
Paul MacIntyre
Nancy Blodgett Matsunaga
Jenni Currie Santamaria
Geneva Tesh
ii
StartUp 7
Copyright © 2020 by Pearson Education, Inc.
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any
means, electronic, mechanical, photocopying, recording, or otherwise, without the prior permission of the publisher.
Pearson, 221 River Street, Hoboken, NJ 07030
Staff credits: The people who made up the StartUp team representing editorial, production, and design are Gregory Bartz,
Peter Benson, Magdalena Berkowska, Stephanie Callahan, Jennifer Castro, Tracey Munz Cataldo, Dave Dickey, Gina DiLillo,
Irene Frankel, Christopher Leonowicz, Bridget McLaughlin, Kamila Michalak, Laurie Neaman, Katherine Sullivan,
Claire Van Poperin, Joseph Vella, Peter West, and Autumn Westphal.
Cover credit: Front cover: Javier Osores/EyeEm/Getty Images. Back cover: Klaus Vedfelt/Getty Images (Level 1); Alexandre Moreau/
Getty Images (Level 2); Matteo Colombo/Getty Images (Level 3); Javier Osores/EyeEm/Getty Images (Level 4); Liyao Xie/Getty
Images (Level 5); Ezra Bailey/Getty Images (Level 6); guvendemir/Getty Images (Level 7); Yusuke Shimazu/EyeEm/Getty Images
(Level 8); tovovan/Shutterstock (icons)
Text composition: emc design ltd
Library of Congress cataloging-in-publication data on file.
Photo and illustration credits: See pages 167–168
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ACKNOWLEDGMENTS
We would like to thank the following people for their insightful and helpful comments and
suggestions.
Maria Alam, Extension Program-Escuela Japan; Steve Kirk, Nippon Medical School,
Americana, San Salvador, El Salvador; Milton Tokyo, Japan; Jill Landry, GEOS Languages
Ascencio, Universidad Don Bosco, Soyapango, Plus, Ottawa, Canada; Tiffany MacDonald,
El Salvador; Raul Avalos, CALUSAC, Guatemala East Coast School of Languages, Halifax,
City, Guatemala; Adrian Barnes, Instituto Canada; Angélica Chávez Escobar Martínez,
Chileno Norteericano, Santiago, Chile; Laura Universidad de León, León, Guanajuato,
Bello, Centro de Idiomas Xalapa, Universidad México; Renata Martinez, CALUSAC,
Veracruzana, Xalapa, México; Jeisson Alonso Guatemala City, Guatemala; Maria Alejandra
Rodriguez Bonces, Fort Dorchester High Mora, Keiser International Language Institute,
School, Bogotá, Colombia; Juan Pablo San Marcos, Carazo, Nicaragua; Alexander
Calderón Bravo, Manpower English, Santiago, Chapetón Morales, Abraham Lincoln School,
Chile; Ellen J. Campbell, RMIT, Ho Chi Minh Bogotá, Colombia; José Luis Castro Moreno,
City, Vietnam; Vinicio Cancinos, CALUSAC, Universidad de León, León, Guanajuato,
Guatemala City, Guatemala; Viviana Castilla, México; Yukari Naganuma, Eikyojuku
Centro de Enseñanza de Lenguas Extranjeras for English Teachers, Tokyo, Japan; Erina
UN, México; Carlos Celis, Cel.Lep Idiomas S.A., Ogawa, Daito Bunka University, Tokyo, Japan;
São Paulo, Brazil; Bernal Cespedes, ULACIT, Carolina Zepeda Ortega, Let’s Speak English,
Tournón, Costa Rica; Carlos Eduardo Aguilar Cancún, México; Lynn Passmore, Vancouver
Cortes, Universidad de los Andes, Bogotá, International College, Vancouver, Canada;
Colombia; Solange Lopes Vinagre Costa, Noelle Peach, EC English, Vancouver, Canada;
Senac-SP, São Paulo, Brazil; Isabel Cubilla, Ana-Marija Petrunic, George Brown College,
Panama Bilingüe, Panama City, Panama; Victoria Toronto, Canada; Romina Planas, Centro
Dieste, Alianza Cultural Uruguay-Estados Cultural Paraguayo Americano, Asunción,
Unidos, Montevideo, Uruguay; Francisco Paraguay; Sara Elizabeth Portela, Centro
Domerque, Georgal Idiomas, México City, Cultural Paraguayo Americano, Asunción,
México; Vern Eaton, St. Giles International, Paraguay; Ana Carolina González Ramírez,
Vancouver, Canada; Maria Fajardo, Extension Universidad de Costa Rica, San José, Costa
Program-Escuela Americana, San Salvador, Rica; Luz Rey, Centro Colombo Americano,
El Salvador; Diana Elizabeth Leal Ffrench, Bogotá, Colombia; Octavio Garduno
Let’s Speak English, Cancún, México; Rosario Ruiz, AIPT Service S.C., Coyoacán, México;
Giraldez, Alianza Cultural Uruguay-Estados Amado Sacalxot, Colegio Lehnsen Americas,
Unidos, Montevideo, Uruguay; Lourdes Patricia Guatemala City, Guatemala; Deyvis Sanchez,
Rodríguez Gómez, Instituto Tecnológico de Instituto Cultural Dominico-Americano, Santo
Chihuahua, Chihuahua, México; Elva Elizabeth Domingo, Dominican Republic; Lucy Slon, JFK
Martínez de González, Extension Program- Adult Centre, Montreal, Canada; Scott Stulberg,
Escuela Americana, San Salvador, El Salvador; University of Regina, Regina, Canada; Maria
Gabriela Guel, Centro de Idiomas de la Normal Teresa Suarez, Colegios APCE, San Salvador,
Superior, Monterrey, México; Ana Raquel El Salvador; Daniel Valderrama, Centro
Fiorani Horta, SENAC, Ribeirão Preto, Brazil; Colombo Americano, Bogotá, Colombia;
Carol Hutchinson, Heartland International Kris Vicca, Feng Chia University, Taichung,
English School, Winnipeg, Canada; Deyanira Taiwan; Sairy Matos Villanueva, Centro de
Solís Juárez, Centro de Idiomas de la Normal Actualización del Magisterio, Chetumal, Q.R.,
Superior, Monterrey, México; Miriam de México; Edith Espino Villarreal, Universidad
Käppel, Colegio Bilingüe El Prado, Guatemala Tecnológica de Panama, El Dorado, Panama;
City, Guatemala; Ikuko Kashiwabara, Osaka Isabela Villas Boas, Casa Thomas Jefferson,
Electro-Communication University, Neyagawa, Brasília, Brazil
ACKNOWLEDGMENTS iii
iv
LEARNING OBJECTIVES
WELCOME UNIT
page 2 In the classroom | Learn about your book | Learn about your app
• Words related to • Verb + gerund vs. • Talk about what a • Listen to a podcast
3 accomplishments infinitive genius is about fictional
How’d you • Gerund usage • Talk about fictional worlds worlds
come up • Verb + object + • Talk about different Listening Skill
with that? infinitive senses Listen for definitions
signaled by pauses
page 29 Conversation Skill Defend
arguments informally
• Words to describe • Articles for general • Talk about animal videos • Listen to a podcast
4 unusual things and specific nouns about animal
• Discuss animal
Are you • Quantifiers with personalities personalities
an animal singular vs. plural • Discuss animal behavior Listening Skill
person? verbs Summarize
• Articles for known Conversation Skill Use
page 41 circumlocution when you
and unknown
information don’t know a word
• Words related to • Reported speech • Talk about starting a small • Listen to a podcast
5 starting a business patterns business about inventions
Is this going • Changes in • Talk about inventions Listening Skill
to work? reported speech • Talk about a success story Selective attention
page 53 • Common reporting
verbs Conversation Skill Show
interest in a conversation
iv LEARNING OBJECTIVES
v
Pronunciation Video Talk / Discussion Reading Writing Problem Solving
• Rhythm and • Listen to or watch a • Read about • Write a descriptive • Consider how to
stress patterns talk about abandoned deep-sea essay reduce vandalism
places exploration at famous sites
Writing Skill Use around the world
Note-taking Skill Make Reading Skill active verbs
lists Identify metaphor
Discussion Skill Invite
others to participate
• Pausing and • Listen to or watch a • Read about • Write a definition • Consider how to
intonation in talk about why we love technological essay reduce cheating
transitional superheroes superpowers among athletes
phrases Writing Skill Use
Note-taking Skill Note Reading Skill Use rhetorical questions
examples clearly a KWL chart
Discussion Skill Return
a discussion back to the
main point
• Pronouncing to • Listen to or watch a talk • Read about • Write an opinion • Consider whether
in infinitives about synesthesia creativity- essay reading escapist
boosting ideas literature leads
Note-taking Skill Note Writing Skill Refer to to problems in
unfamiliar names and Reading Skill outside sources society
words Annotate the text
Discussion Skill
Summarize ideas to focus
the conversation
• Reductions • Listen to or watch a talk • Read about • Write a persuasive • Consider how
in quantifier about animal behavior animals that use essay to avoid the
phrases language spread of invasive
Note-taking Skill Identify Writing Skill Use species
a speaker’s key examples Reading Skill strong, emotional
Recognize language
Discussion Skill Tell an definitions
anecdote
• Sentence stress • Listen to or watch a talk • Read about • Write an online • Consider how
in conversations about a success story alternative foods review entrepreneurs
could get new
Note-taking Skill Use Reading Skill Writing Skill Use ideas to market
Cornell Notes Paraphrase titles and subtitles faster
Discussion Skill Build on
what others have said
LEARNING OBJECTIVES v
vi
Unit Vocabulary Language Choices Conversation / Speaking Listening
• Words related • Subject-verb • Talk about compensation • Listen to a podcast
6 to work and agreement: Review about the gender
• Talk about the gender
Can I have compensation and expand pay gap pay gap
a raise? • Probability and • Discuss wealth inequality Listening Skill Infer
certainty in the goals
page 65
future Conversation Skill Add
• Expressing future comments to soften an
time opinion
• Words related to • Passive voice: Form • Talk about making a • Listen to a podcast
7 social advocacy and use difference about citizen
What are • Passive voice: • Talk about citizen journalism
you going to Reporting journalism Listening Skill
do about it? structures • Discuss the impact of Tone of voice
page 77 • Passive infinitives social media
and causatives
Conversation Skill Identify
gaps between thought
groups
• Marketing words • Modifying relative • Talk about a solution to • Listen to a podcast
8 clauses a problem about promotional
What’s our • Participle clauses • Talk about promotion strategies
story? • Infinitive clauses strategies Listening Skill
page 89 • Talk about corporate Anticipate words
origin stories
Conversation Skill
Speculate about the future
• Athletic abilities • Modals for • Talk about athletic • Listen to a podcast
9 speculation and competition about esports
Do you expectation • Talk about esports Listening Skill Infer
follow any • Expressing • Talk about what a sport is the target audience
sports? necessity and
obligation Conversation Skill Build
page 101 empathy with active
• Permission, strong
advice, and listening
prohibition
• Phrasal verbs for • Future in the past • Talk about a life-changing • Listen to a podcast
10 talking about life decision about memoirs
• Past perfect and
Remember events past perfect • Talk about a memoir Listening Skill
when? continuous • Discuss life in the past Comparisons
page 113 • Expressing the past:
Review Conversation Skill Maintain
interest with question tags
vi LEARNING OBJECTIVES
vii
Pronunciation Video Talk / Discussion Reading Writing Problem Solving
• Stress in • Listen to or watch a talk • Read about a • Write a compare • Consider the
compounds about wealth inequality job market trend and contrast essay pros and cons of
getting additional
Note-taking Skill Use a Reading Skill Writing Skill Use education
KWL chart Recognize parallel structure
hedging
Discussion Skill
Acknowledge others’
contributions
• Pronunciation of • Listen to or watch a talk • Read about • Write a petition • Consider how to
–ate endings about the impact of environmental get more reliable,
social media solutions Writing Skill accurate news
Consider your
Note-taking Skill Include Reading Skill audience
key definitions and Create a process
examples flow chart
Discussion Skill Interrupt
politely
• Phrasal • Listen to or watch a talk • Read about • Write a personal • Consider the
prepositional about corporate origin deceptive essay consequences
verbs stories marketing of products not
Writing Skill Use lasting as long as
Note-taking Skill Listen Reading Skill Skim redundancy they used to
for restatement
Discussion Skill Ask
follow-up questions
• Expressions of • Listen to or watch a talk • Read about • Write a set of • Consider how to
necessity about what a sport is sports fans instructions limit the injuries
sports can cause
Note-taking Skill List a Reading Skill Writing Skill Write
series of arguments Understand like a reader
referential
Discussion Skill Express cohesion
strong opinions
• Auxiliary had • Listen to or watch a talk • Read about • Write a report • Consider how
and stress in past about life in the past memories to prevent
perfect Writing Skill Omit the world’s
Note-taking Skill Listen Reading Skill Use unnecessary languages from
for reasons a cause-and-effect information disappearing
T-chart
Discussion Skill Ask
rhetorical questions
Key
00-00 audio video ActiveTeach web search
viii
TO THE TEACHER
Welcome to StartUp
StartUp is an innovative eight-level, general American English course for adults and young adults
who want to make their way in the world and need English to do it. The course takes students
from CEFR A1 to C1 and enables teachers and students to track their progress in detail against
the Global Scale of English (GSE) Learning Objectives.
• play all the audio texts and videos from the page
>> FOR PRACTICE, PAGE 125
Why does Speaker 1 use the present perfect while Speaker 2 uses the simple past? PAIRS Share your ideas. Use expressions from the conversation skill box to
Speaker 1: I’ve researched a lot of flights, but none of them work for me. introduce your opinions. Explain your reasons and give examples.
Speaker 2: I researched a lot of flights, but none of them worked for me.
I CAN TALK ABOUT TRAVEL PLANS.
1
In this unit, you
THERE? exploration
discuss urban exploration
• and more!
5
Teacher’s Digital Resources, all available on the Pearson English Portal, include
• the Teacher Methodology • rubrics for speaking
Handbook and writing
• a unit walkthrough • hundreds of reproducible
• ActiveTeach front-of-class worksheets
software • answer keys for all practice
• ExamView assessment • audio and video scripts
software • the GSE Teacher
• teacher’s notes for every Mapping Booklet
Student Book page • the GSE Toolkit
LESSON 1 VOCABULARY
A: . I’m Tom.
T
B:
students and you can use to help monitor progress and plan further practice
a. Good morning. a. F ine, ks. And you?
b . Hello . b. F ine, ks. Nice to meet you.
c. Good-bye. c. F ine, thanks. A re you?
A CROSS
2. Bye. Good .
Unit 1 1
TO THE TEACHER ix
2
WELCOME UNIT
1 IN THE CLASSROOM
Get to know your classmates
Talk to your classmates. Find someone who matches each prompt. Write his or her first name
on the line. Then ask follow-up questions.
• loves to read • can play a musical instrument
• has ridden a motorcycle • has traveled to another country
• enjoys cooking • is very artistic
00-01 Listen. Check (✓) the strategies from 1B that you hear.
2 WELCOME UNIT
3
StartUp
2 LEARN ABOUT YOUR BOOK
1. Look at pages iv–vii. What information is on those
B2+ 64–75
WELCOME UNIT 3
4
MEET THE PEOPLE
OF TSW MEDIA To find out more, listen
to the introductions!
TSW Media is a big company with big ideas. It has offices all over the world. It works with
international clients to help them market their products and services.
00-02 Hello! My name is Tae-ho Kang. 00-05 Hi, everyone. My name is Esra Kara.
I live in Daegu, South Korea, where I work I live and work in Istanbul, Turkey, as a
as a videographer. computer programmer.
00-03 Hi there! My name is Carla Lugo. 00-06 Hello! I’m Hiro Matsuda. I’m a
I’m a social media coordinator in the New York project manager. I grew up in Tokyo, but now
office. I live in New Jersey.
00-04 Hey! I’m Mateo Romero. I was born and 00-07 Hi! I’m Kate Sands. I’m a market
raised in La Paz, Bolivia. I’m an accountant. researcher in Toronto.
Every year, TSW sponsors a competition for employees to get mentoring and coaching to improve
their public speaking skills. Here are three of the winners!
00-08 Hi. My name is 00-09 Hey! I’m Kendrick Scott, 00-10 Hi. My name is David
Adriana Lopez. I work in the and I’m a designer in the Cruz. I’m from Florida, but I’ve
technology department in Vancouver office. lived and worked in Singapore
the Quito office. for the past six years. I’m an
advertising manager.
4 WELCOME UNIT
5
LEARNING GOALS
1 WHAT’S OVER
In this unit, you
talk about travel plans
talk about space
THERE? exploration
discuss urban exploration
read about deep-sea
exploration
write a descriptive essay
GET STARTED
Read the unit title and learning goals. What does the
word exploration make you think of? ESRA KARA
@EsraK
Look at the picture. Make a few quick notes to describe it and then I have traveling on the brain.
compare your ideas with a partner. How are your descriptions I love traveling, and I’m
similar or different? really looking forward to my
next fantastic adventure!
Read Esra’s message. What does she mean when she says she has
“traveling on the brain”? How does Esra’s message relate to the picture?
5
LESSON 1 TALK ABOUT TRAVEL PLANS
ESRA KARA
@EsraK
Why does Speaker 1 use the present perfect while Speaker 2 uses the simple past?
Speaker 1: I’ve researched a lot of flights, but none of them work for me.
Speaker 2: I researched a lot of flights, but none of them worked for me.
6 UNIT 1