eMAG首届中国招商峰会落幕：东南欧电商市场成中国卖家新蓝海
8月15日，由eMAG主办、雨果跨境承办的"e触即发，玩赚东南欧"全球首届中国招商峰会在深圳圆满落幕。本次峰会吸引了eMAG罗马尼亚高层、中国团队以及众多跨境行业专家和亿级大卖参与。
On August 15th, the "Ignite Growth, Win Southeast Europe" eMAG Global First China Merchant Summit, hosted by eMAG and organized by YUGUO Cross-border, successfully concluded in Shenzhen. The summit attracted eMAG's Romanian executives, China team, and numerous cross-border industry experts and top sellers.
东南欧电商市场高速增长
Southeast European E-commerce Market Experiences Rapid Growth
eMAG全球招商总监Alexandru分享了平台及东南欧市场机遇：
• eMAG隶属全球第三大电商集团Naspers
• 在罗马尼亚、保加利亚及匈牙利占据绝对领导地位
• 东南欧三国互联网渗透率达90%
• 未来5年电商复合增长率超两位数
eMAG Global Director Alexandru shared platform and market opportunities:
• eMAG belongs to Naspers, the world's third-largest e-commerce group
• Dominant position in Romania, Bulgaria and Hungary
• Internet penetration in three countries reaches 90%
• Double-digit CAGR expected in next 5 years
中国卖家表现亮眼
Chinese Sellers Achieve Outstanding Performance
峰会公布2023年eMAG平台中国卖家数据：
• 活跃卖家4990家，占中国卖家总数83%
• 订单增长率高达117%
• 平台正处于高速扩张期，急需中国卖家丰富品类
2023 eMAG Chinese seller data revealed:
• 4,990 active sellers, accounting for 83% of total Chinese sellers
• Order growth rate reached 117%
• Platform in rapid expansion phase, urgently needs Chinese sellers
入驻流程全面优化
Onboarding Process Fully Optimized
eMAG中国区招商负责人Aysha介绍2024年最新入驻优势：
• 资料齐全可当天下店
• 1v1专属服务全程指导
• 享受仓储优惠、免费翻译等福利
• 优质卖家可加入大卖计划
eMAG China BD Head Aysha introduced 2024 onboarding advantages:
• Store setup within same day with complete documents
• 1v1 dedicated service throughout process
• Benefits including warehouse discounts and free translation
• Top sellers eligible for elite merchant program
营销工具助力销量增长
Marketing Tools Boost Sales Growth
eMAG大客户管理团队负责人Cristina分享营销数据：
• 折扣活动平均增加97%销量
• 广告引流效果提升39%流量
• 会员服务可提升200%转化率
eMAG Key Account Manager Cristina shared marketing data:
• Discount campaigns increase sales by 97% on average
• Ads drive 39% more traffic
• Membership services boost conversion by 200%
在当前"不出海、就出局"的大背景下，东南欧电商巨头eMAG押注中国市场，为中国卖家提供了突破内卷的新机遇。平台将为中国卖家提供全方位支持，助力快速开拓欧洲市场。
Under the "go global or lose out" trend, Southeast European e-commerce leader eMAG's focus on China market provides new opportunities for Chinese sellers to break through domestic competition. The platform will offer comprehensive support to help sellers quickly expand into European markets.
