东南亚跨境电商选品指南与谷歌竞价推广策略
随着TEMU半托管模式上线，跨境电商迎来新机遇 | With TEMU's semi-hosted model launch, cross-border e-commerce embraces new opportunities
2024年3月，TEMU平台推出的半托管模式为跨境电商领域带来了革命性变革。这一创新模式要求卖家必须具备海外本土发货能力，而准时达跨境凭借其卓越的物流实力，成功获得TEMU官方认证仓资质。
In March 2024, TEMU's semi-hosted model brought revolutionary changes to cross-border e-commerce. This innovative model requires sellers to have overseas local shipping capabilities, with Just In Time Cross-border successfully obtaining TEMU's official warehouse certification.
东南亚热销品类推荐 | Top Selling Categories in Southeast Asia
1. 时尚服饰与配饰：东南亚气候炎热，轻薄服装、防晒用品需求旺盛
Fashion & Accessories: Lightweight clothing and sun protection products are in high demand
2. 电子产品配件：手机壳、充电器等性价比高的3C配件
Electronic Accessories: Cost-effective 3C accessories like phone cases and chargers
3. 家居用品：小型家电和创意家居产品深受欢迎
Home Goods: Small appliances and creative home products are popular
谷歌竞价国家选择策略 | Google Ads Country Targeting Strategy
重点国家优先投放：
Priority Countries:
- 新加坡（高消费能力）| Singapore (High purchasing power)
- 马来西亚（电商成熟市场）| Malaysia (Mature e-commerce market)
- 泰国（快速增长市场）| Thailand (Fast-growing market)
准时达跨境物流优势：
Just In Time Logistics Advantages:
- 美国三大区域仓库布局 | Three regional warehouses in the US
- 24小时快速上架 | 24-hour quick shelving
- 8小时极速出库 | 8-hour fast shipping
对于TEMU半托管卖家，准时达跨境提供全链路物流解决方案，包括头程运输、仓储管理和尾程配送服务，确保满足平台严格的时效要求（7个工作日内妥投）。
For TEMU semi-hosted sellers, Just In Time provides end-to-end logistics solutions including first-mile transport, warehousing and last-mile delivery to meet platform's strict timeliness requirements (7 business days delivery).
