亚马逊店铺如何投诉跟卖?完整投诉指南与技巧
在亚马逊平台上,跟卖问题是许多卖家都可能面临的挑战之一。 跟卖者是指在同一产品上竞争销售的其他卖家,他们可能以更低的价格或不正当手段尝试争夺被跟卖者的销售份额。 很多卖家对于跟卖行为非常痛恨,因为这种情况可能对卖家的店铺销量造成影响。
On Amazon's platform, unauthorized reselling is a challenge many sellers face. These sellers compete on the same product listings, often using lower prices or unethical tactics to steal sales. Most legitimate sellers despise this practice as it can significantly impact their store performance.
1. 确认跟卖者的违规行为 | Identify the Violation
在投诉跟卖之前,首先需要确认跟卖者的违规行为。这可能包括:跟卖者销售的产品质量不符合承诺、产品描述不准确、侵犯知识产权或侵犯品牌权利。这可以包括屏幕截图、订单信息和通信记录。
Before reporting, first confirm the violation. This may include: selling counterfeit products, inaccurate descriptions, intellectual property infringement, or brand rights violations. Collect evidence like screenshots, order details and communication records.
2. 提交投诉至亚马逊 | Submit Report to Amazon
一旦确认了跟卖者的违规行为,接下来是提交投诉。亚马逊卖家可以通过登录到亚马逊卖家中心,在"帮助"或"联系我们"部分找到相关选项。在提交投诉时,确保提供尽可能多的详细信息。
After confirming violations, submit your report. Log into Seller Central and find the "Help" or "Contact Us" section. Provide detailed information including: seller ID, product link, violation description and evidence.
3. 同步与跟卖者沟通解决 | Communicate with the Seller
同时,亚马逊卖家可以考虑与跟卖者进行沟通,尝试解决问题。如果情况持续存在,亚马逊卖家可以随时更新和追踪亚马逊卖家的投诉,以确保问题得到妥善解决。
You may also try contacting the seller directly to resolve the issue. If problems persist, continue monitoring and updating your case with Amazon until properly resolved.
总结 | Conclusion
投诉跟卖是亚马逊卖家维护其品牌和业务的一个重要环节。确认违规行为、提交投诉、监控和维护都是处理跟卖问题的关键步骤。通过合法的投诉和维权措施,卖家可以有效应对跟卖问题,保护自己的权益。
Reporting unauthorized sellers is crucial for brand protection. Identifying violations, submitting reports, and follow-up are key steps. Through proper channels, sellers can effectively combat this issue and protect their business.
