全天在线货源渠道与春节谷歌推广策略 | 微短剧出海新机遇
国际在线携手东方智媒城开启微短剧出海新篇章
International Online Collaborates with Oriental Smart Media City to Pioneer Mini-Drama Globalization
在第七届中国国际进口博览会期间，上海广播电视台(集团)2025商业创新合作大会隆重举行。东方智媒城出海中心正式启动，标志着中国微短剧产业迈入全球化新阶段。
During the 7th China International Import Expo, SMG's 2025 Business Innovation Cooperation Conference was grandly held. The launch of Oriental Smart Media City's Globalization Center signifies a new era for China's mini-drama industry going global.
东方智媒城：文化科技融合的产业磁场
Oriental Smart Media City: A Hub for Culture-Tech Integration
位于上海闵行区的东方智媒城，是SMG媒体深度融合的示范平台。园区汇聚了微短剧、影视制作、数据生态、直播电商等多个新兴产业，构建"文化+科技+金融"的创新生态圈。
Located in Shanghai's Minhang District, Oriental Smart Media City serves as SMG's flagship media convergence platform. The complex integrates emerging industries including mini-drama production, film/TV creation, data ecosystems, and live-streaming e-commerce, forming an innovative "culture+tech+finance" ecosystem.
出海中心：打造全球传播新引擎
Globalization Center: Powering International Distribution
东方智媒城出海中心联合国际在线等多家机构，构建了完整的微短剧出海产业链。通过专业的多语种团队和全球社交媒体渠道，为内容创作者提供全方位海外发行支持。
The Globalization Center collaborates with International Online and other partners to establish a complete mini-drama globalization supply chain. With professional multilingual teams and global social media channels, it provides comprehensive overseas distribution support for content creators.
国际在线：助力中国文化出海
International Online: Facilitating Chinese Culture's Global Reach
作为重要合作伙伴，国际在线推出"PANDA SHORTS"微短剧出海频道，并发布首部自制出海微短剧《寻龙纪》。该剧采用AI技术制作，将面向全球发行中英双语版本。
As a key partner, International Online launched the "PANDA SHORTS" mini-drama globalization channel and debuted its first original production "Dragon Chronicles". Utilizing AI technology, the series will be distributed globally in Chinese and English versions.
全年无休的全球化机遇
24/7 Globalization Opportunities
对于跨境电商和数字内容产业而言，全球化运营不应有"假期模式"。春节期间保持谷歌推广的持续投放，可以抓住海外用户假期流量高峰，实现品牌全球化的持续增长。
For cross-border e-commerce and digital content industries, globalization operations shouldn't have "holiday mode". Maintaining Google Ads campaigns during Chinese New Year can capture overseas holiday traffic peaks, ensuring continuous brand globalization growth.
微短剧出海：文化贸易新蓝海
Mini-Drama Globalization: New Blue Ocean in Cultural Trade
东方智媒城出海中心将以微短剧为切入点，联动电商、文旅、外贸等多个领域，构建新型文化出海生态。这种创新模式为中国内容创作者提供了全年无休的全球化渠道。
The Globalization Center will use mini-dramas as an entry point to connect e-commerce, cultural tourism, foreign trade and other sectors, building a new cultural globalization ecosystem. This innovative model provides Chinese content creators with 24/7 globalization channels.
