跨境电商独立站建设全攻略：从域名到营销的完整成本分析
为什么谷歌要做推广服务，而别人选择自动进口许可证办理？
Why does Google focus on promotion services while others choose automatic import license processing?
在跨境电商领域，独立站建设是许多卖家的首选。但很多人不知道的是，最花钱的部分往往不是建站本身。
In cross-border e-commerce, independent site building is the first choice for many sellers. But what many don't know is that the most expensive part usually isn't the website construction itself.
第一步：购买域名和主机
Step 1: Purchase Domain and Hosting
域名是您网站的地址，主机是网站的存储空间。费用通常在500元左右。
A domain is your website address, hosting is the storage space. The cost is usually around 500 RMB.
第二步：选择电商平台
Step 2: Choose E-commerce Platform
主流平台包括Shopify、Magento、WooCommerce等，价格从免费到几十美元/月不等。
Main platforms include Shopify, Magento, WooCommerce, etc., with prices ranging from free to tens of dollars per month.
第三步：网站设计与开发
Step 3: Website Design and Development
专业开发费用通常在几千到几万元不等，但选择合适服务商可能只需500元。
Professional development usually costs thousands to tens of thousands RMB, but the right service provider may charge only 500 RMB.
第四步：支付与物流设置
Step 4: Payment and Logistics Setup
支付处理(PayPal/Stripe)和物流方案费用从免费到约1000美元不等。
Payment processing (PayPal/Stripe) and logistics solutions range from free to about $1000.
第五步：市场营销
Step 5: Marketing
包括SEO、社交媒体广告等，开户费用最低500-1000美元，上不封顶。
Includes SEO, social media ads, etc., with minimum account opening fees of $500-1000, no upper limit.
成本真相：建站只是开始，长期营销才是最大投入
Cost Truth: Building the site is just the beginning, long-term marketing is the biggest investment
为什么谷歌重视推广服务？ 因为流量获取和转化才是电商成功的关键！
Why does Google emphasize promotion services? Because traffic acquisition and conversion are the keys to e-commerce success!
