外贸公司如何通过百度排名和谷歌竞价推广接订单？完整业务流程解析
外贸公司如何通过百度排名和谷歌竞价推广接订单？完整业务流程解析
How Do Foreign Trade Companies Receive Orders Through Baidu Ranking and Google Ads? Complete Business Process Analysis
外贸公司接订单的运作流程主要取决于产品类型：现货产品和定制产品的处理方式有所不同。
The operation process for foreign trade companies to receive orders mainly depends on the product type: the handling methods for ready-made products and customized products are different.
以手机壳为例：
Taking phone cases as an example:
- 工厂根据市场经验预先生产最新机型的产品 → 外贸公司可直接拿货销售
- Factories produce products for the latest models based on market experience → Foreign trade companies can directly purchase and sell
- 外贸公司根据市场分析定制营销型产品 → 需要前期沟通和生产周期
- Foreign trade companies customize marketing products based on market analysis → Requires preliminary communication and production cycle
工厂接单的两种主要方式：
Two main ways for factories to receive orders:
- 被动接单：将产品展示在1688等B2B平台等待询盘
- Passive order receiving: Display products on B2B platforms like 1688 and wait for inquiries
- 主动开发：寻找B2C卖家洽谈供货事宜
- Active development: Find B2C sellers to negotiate supply matters
线下推广建议：多参加行业展会增加曝光机会
Offline promotion suggestion: Participate in more industry exhibitions to increase exposure opportunities
通过百度SEO优化和谷歌竞价广告，外贸公司可以更高效地获取海外订单。
Through Baidu SEO optimization and Google Ads, foreign trade companies can more efficiently obtain overseas orders.