如何做好长沙外贸SEO推广和谷歌竞价推广？恶意投诉应对策略
在跨境电商旺季，恶意投诉成为卖家最头疼的问题之一。 Listing下架虽不及账号被封严重，但若处理不及时，会严重影响销售计划，错失爆单机会。 近期，恶意投诉又出现了新花样，卖家们需提高警惕。
During the peak season for cross-border e-commerce, malicious complaints have become one of the most troublesome issues for sellers. Although listing removal is not as severe as account suspension, failure to address it promptly can severely disrupt sales plans and cause sellers to miss out on explosive sales opportunities. Recently, new tactics for malicious complaints have emerged, requiring sellers to be extra vigilant.
最新恶意投诉套路：抢注域名+图片侵权投诉
Latest Malicious Complaint Tactic: Domain Squatting + Image Infringement Complaints
据卖家反馈，有不良同行抢注其公司名称的域名和邮箱，然后威胁卖家。更恶劣的是，他们将ASIN图片上传至网盘，恶意投诉图片侵权，导致70多个ASIN被下架。
According to seller reports, unscrupulous competitors have registered domains and emails using their company names to threaten them. Even worse, they uploaded ASIN images to cloud storage and maliciously filed image infringement complaints, resulting in the removal of over 70 ASINs.
常见恶意投诉手段
Common Malicious Complaint Methods
1. 复制Listing到自建站：抹去品牌logo后投诉版权侵权
2. 跨站点复制ASIN：将US站点信息复制到其他站点建ASIN后投诉
1. Copying Listings to Self-built Websites: Removing brand logos and then filing copyright infringement complaints
2. Cross-site ASIN Copying: Copying US site information to create ASINs on other sites and then filing complaints
应对恶意投诉的三大方案
Three Major Solutions Against Malicious Complaints
方案一：有效申诉
申诉要点：提供商标证书、产品上架时间对比、授权书、产品源文件等证据
Solution 1: Effective Appeal
Key points: Provide trademark certificates, product listing time comparisons, authorization letters, product source files, etc.
方案二：DMCA反诉信
包含：被移除内容信息、伪证处罚声明、联系方式、管辖权声明等
Solution 2: DMCA Counter-Notice
Includes: Removed content information, perjury penalty statement, contact details, jurisdiction statement, etc.
方案三：版权号申诉
建议及时登记版权，美国版权最快15天下证
Solution 3: Copyright Registration Appeal
Recommend timely copyright registration, with US copyrights obtainable in as fast as 15 days
对于长沙外贸企业来说，做好SEO推广和谷歌竞价推广的同时，也要注意防范这类恶意投诉。建议：
1. 定期检查品牌相关域名注册情况
2. 及时登记版权保护原创内容
3. 保留所有产品设计和营销材料的源文件
For Changsha foreign trade companies, while optimizing SEO and Google Ads, it's also important to guard against such malicious complaints. Recommendations:
1. Regularly check domain registrations related to your brand
2. Timely register copyrights to protect original content
3. Keep source files of all product designs and marketing materials
