2022年谷歌独立站运营PK大赛成功秘诀解析 - 外贸企业如何通过SEO获取海外订单
2022年7月22日，由杭州思亿欧网络科技股份有限公司主办、外贸快车西安服务中心承办的"2022年谷歌独立站运营PK大赛"在西安成功举办。本次活动吸引了近200家企业参与，现场座无虚席。
On July 22, 2022, the "2022 Google Independent Site Operation PK Contest" hosted by Hangzhou SEO Network Technology Co., Ltd. and organized by the Xi'an Service Center of Foreign Trade Express was successfully held in Xi'an. The event attracted nearly 200 companies, with a full house.
大赛评选出了六家优秀外贸企业，他们在谷歌SEO和独立站运营方面表现突出：
The competition selected six outstanding foreign trade enterprises that performed well in Google SEO and independent site operation:
1. 西安唯奥生物科技有限公司：自2016年合作以来，网站关键词首页数量达431个，主关键词覆盖Google前三位，12次返单，货量43吨以上。
1. Xi'an Weiao Biotechnology Co., Ltd.: Since cooperation in 2016, the number of keywords on the homepage reached 431, with main keywords ranking in the top 3 on Google, 12 repeat orders, and cargo volume exceeding 43 tons.
2. 陕西昂盛生物医药科技有限公司：网站关键词首页数量563个，月流量36000，去年成交额1500万人民币。
2. Shaanxi Angsheng Biomedical Technology Co., Ltd.: 563 keywords on the homepage, monthly traffic of 36,000, with a transaction volume of 15 million RMB last year.
3. 西安百硕商贸有限公司：关键词数量1391个，今年上半年销售额1800万人民币。
3. Xi'an Baishuo Trading Co., Ltd.: 1,391 keywords, with sales of 18 million RMB in the first half of this year.
最终，陕西昂盛生物医药科技有限公司获得运营冠军奖，西安精英光电技术有限公司和西安海斯夫生物科技有限公司获得运营巨匠奖。
In the end, Shaanxi Angsheng Biomedical Technology Co., Ltd. won the Operation Champion Award, while Xi'an Elite Optoelectronics Technology Co., Ltd. and Xi'an Hisure Bio-technology Co., Ltd. received the Operation Master Award.
专家指出，独立站运营的关键在于内容运营，优质内容+SEO优化是获取海外客户的核心策略。平台运营人才是企业发展的核心，合理运用SEO技术能为企业带来更大竞争优势。
Experts pointed out that the key to independent site operation lies in content operation, and high-quality content + SEO optimization is the core strategy for acquiring overseas customers. Platform operation talents are the core of enterprise development, and the rational use of SEO technology can bring greater competitive advantages to enterprises.
外贸快车作为国内领先的外贸网络营销产品，将继续助力中国外贸企业实现品牌出海，通过谷歌SEO获取更多海外订单。
Foreign Trade Express, as a leading domestic foreign trade network marketing product, will continue to help Chinese foreign trade enterprises achieve brand globalization and obtain more overseas orders through Google SEO.
