为什么深圳老板纷纷转向谷歌SEO？低成本获客的长期策略
为什么深圳老板纷纷转向谷歌SEO？低成本获客的长期策略
Why Shenzhen Entrepreneurs Are Turning to Google SEO? A Long-Term Strategy for Low-Cost Customer Acquisition
在深圳这个外贸之都，越来越多的企业老板开始将目光转向谷歌SEO，而不是一味地依赖谷歌竞价广告。这种现象背后隐藏着怎样的商业逻辑？
In Shenzhen, China's foreign trade hub, more and more business owners are turning their attention to Google SEO instead of relying solely on Google Ads. What business logic lies behind this phenomenon?
谷歌广告成本飙升的困境
The Dilemma of Soaring Google Ads Costs
博主在深圳实地调研发现，谷歌广告的获客成本近年来持续攀升。许多企业反馈，现在通过广告获取一个客户的成本可能是几年前的2-3倍。"如果想快速获取英文产品站的订单，谷歌广告是比较好的选择。但现在谷歌广告的获客成本越来越高。"
Field research in Shenzhen reveals that the customer acquisition cost of Google Ads has been rising steadily in recent years. Many businesses report that the current cost to acquire a customer through ads may be 2-3 times higher than a few years ago. "If you want to quickly get orders for English product sites, Google Ads is a good choice. But now the customer acquisition cost of Google Ads is getting higher and higher."
SEO：低成本长期获客方案
SEO: A Low-Cost Long-Term Customer Acquisition Solution
正是这种成本压力，促使深圳老板们寻找替代方案。谷歌SEO虽然见效慢，但具有以下优势：
• 长期稳定的流量来源
• 更精准的目标客户
• 相对较低的获客成本
This cost pressure is precisely what prompts Shenzhen entrepreneurs to seek alternatives. Although Google SEO takes time to show results, it offers the following advantages:
• Long-term stable traffic source
• More precise target customers
• Relatively lower customer acquisition cost
SEO实施的正确认知
Correct Understanding of SEO Implementation
博主特别强调："谷歌SEO确实需要耐心去做，投入前期也不用太大。但不要指望给网站搞一点内容、搞一点外链，就能给网站带来大量订单。"
The blogger particularly emphasizes: "Google SEO does require patience, and the initial investment doesn't need to be too large. But don't expect to bring a lot of orders to the website by just adding some content and building some backlinks."
高质量外链的价值
The Value of High-Quality Backlinks
关于外链建设，博主指出常见误区："三四百美金可以做一些质量较好的外链...高流量外链目前国外老外那里买不到，需要自己去outreach站长。"
Regarding backlink building, the blogger points out common misconceptions: "You can get some better quality backlinks for three to four hundred dollars... Currently, high-traffic backlinks cannot be purchased from foreigners abroad, you need to outreach to webmasters yourself."
正确的SEO策略应该是：
1. 第一年专注打好网站基础
2. 逐步建立高质量外链
3. 持续优化内容和用户体验
The correct SEO strategy should be:
1. Focus on building a solid website foundation in the first year
2. Gradually establish high-quality backlinks
3. Continuously optimize content and user experience
深圳老板选择谷歌SEO的根本原因在于：在广告成本不断攀升的背景下，SEO提供了一条可持续、低成本获取精准客户的长期渠道。
The fundamental reason Shenzhen entrepreneurs choose Google SEO is that: In the context of rising advertising costs, SEO provides a sustainable, low-cost long-term channel to acquire precise customers.
