经验丰富的推广和SEO是一样的吗？淮安谷歌竞价推广怎么做？做外贸需要多少资金？这里有你想知道的答案！
推广与SEO的区别 | Differences Between Promotion and SEO
虽然经验丰富的推广和SEO（搜索引擎优化）都旨在提升品牌曝光，但两者存在本质区别：
While experienced promotion and SEO (Search Engine Optimization) both aim to enhance brand exposure, they are fundamentally different:
- 推广：侧重付费广告（如谷歌竞价），效果立竿见影但需持续投入。
- Promotion: Focuses on paid advertising (e.g., Google Ads), with immediate results but requiring continuous investment.
- SEO：通过优化网站内容和结构获取自然流量，长期成本更低但见效较慢。
- SEO: Obtains organic traffic by optimizing website content and structure, with lower long-term costs but slower results.
淮安谷歌竞价推广步骤 | Steps for Google Bidding Promotion in Huai'an
在淮安开展谷歌竞价推广（Google Ads），可遵循以下流程：
To launch Google Ads in Huai'an, follow these steps:
- 注册Google Ads账户并完成企业资质认证。
- Register a Google Ads account and complete business certification.
- 选择关键词工具筛选高转化率行业词（如"淮安外贸加工"）。
- Use the Keyword Planner to filter high-conversion industry keywords (e.g., "Huai'an foreign trade processing").
- 设置每日预算（建议初期控制在200-500元/天）。
- Set a daily budget (recommended 200-500 RMB/day at the initial stage).
外贸公司注册资本要求 | Registered Capital Requirements for Foreign Trade Companies
根据《公司法》，外贸公司注册资本标准如下：
As stipulated by the Company Law, the registered capital requirements for foreign trade companies are:
| 公司类型 | 最低注册资本 | Company Type | Minimum Registered Capital |
|---|---|---|---|
| 普通外贸公司（旧规） | 100万元 | General Foreign Trade Company (Old Rules) | 1 million RMB |
| 新公司法标准 | 3万元 | New Company Law Standard | 30,000 RMB |
| 一人独资公司 | 10万元 | Sole Proprietorship | 100,000 RMB |
| 申请一般纳税人 | 50万元 | General Taxpayer Application | 500,000 RMB |
运营成本建议 | Operating Cost Suggestions
除注册资本外，建议预留3-6个月运营资金（含平台费用、物流、推广等）。
In addition to registered capital, reserve 3-6 months of operating funds (including platform fees, logistics, promotion, etc.).
