外贸独立站SEO推广全攻略：从域名选择到网站上线
一、域名和主机空间选择
1. Where to Purchase Domain Names?
对于外贸网站，建议选择国外域名服务商如Godaddy或Namesilo。国内服务商需要实名认证，流程繁琐。
For foreign trade websites, it's recommended to choose international domain registrars like Godaddy or Namesilo. Domestic registrars require real-name verification with complicated procedures.
2. 域名选择注意事项
Domain Selection Considerations
• 首选简短易记的品牌名称.com域名
• 避免使用拼音域名
• 个人博客推荐.me后缀
• Prefer short and memorable brand name with .com extension
• Avoid using Pinyin domains
• .me extension recommended for personal blogs
3. 主机空间选择
Hosting Selection
外贸网站推荐使用Hostinger的共享主机，3年费用约1500元。独立IP虽好但成本较高。
For foreign trade websites, shared hosting from Hostinger is recommended, costing about 1500 RMB for 3 years. Dedicated IP is better but more expensive.
二、域名解析与建站程序
Domain Resolution & CMS
1. 解析方法：修改DNS或添加A记录
2. 推荐使用WordPress建站，Google收录快
1. Resolution methods: Modify DNS or add A record
2. Recommended to use WordPress for faster Google indexing
三、主题选择与关键词研究
Themes & Keyword Research
• 推荐主题：Avada, Enfold, Astra
• 关键词工具：Google Keyword Planner, SEMrush
• Recommended themes: Avada, Enfold, Astra
• Keyword tools: Google Keyword Planner, SEMrush
四、网站架构与上线
Website Structure & Launch
基本架构：首页、关于我们、产品、博客、联系我们
上线后6个月内避免大幅修改
Basic structure: Home, About Us, Products, Blog, Contact Us
Avoid major modifications within 6 months after launch
五、SEO推广公司选择
SEO Service Provider Selection
选择标准：
1. 有外贸行业成功案例
2. 提供透明化的数据报告
3. 采用白帽SEO技术
Selection criteria:
1. Proven success cases in foreign trade industry
2. Provide transparent data reports
3. Use white-hat SEO techniques
六、Google Ads推广建议
Google Ads Recommendations
• 初期测试多个广告组
• 关注转化率而非点击率
• 结合再营销策略
• Test multiple ad groups initially
• Focus on conversion rate rather than CTR
• Combine with remarketing strategies
