TIKTOK赚钱真相:SEO推广与跨境电商的机遇与陷阱
随着国内疫情的影响,大量实体店关门,销售型公司倒闭,导致多种人才失业。很多人都把赚钱的注意力从实体项目放到了互联网项目上,短视频项目自然也成了一个利好选择。TIKTOK就是其中宣传较多的一个。
With the impact of the domestic pandemic, many physical stores have closed, and sales-oriented companies have gone bankrupt, leading to unemployment for many professionals. Most people have shifted their focus from physical projects to internet-based ventures, with short video projects naturally becoming a favorable choice. TIKTOK is one of the most heavily promoted options.
先说花钱的问题,现在报班学费什么的都很贵,其实花费的钱主要是各种创作工具的费用和网络(外网)费用,收了钱后续还要花别的钱的千万别报。
First, let's talk about costs. Currently, course fees and training programs are very expensive. In reality, the main expenses are for various creative tools and internet (foreign network) access. Be wary of any program that collects money upfront and then demands additional payments later.
那么TIKTOK到底是何方神圣,凭什么喊出三个月内让你月入过万的口号呢?2017年9月:TikTok也就是抖音国际版发布,到现在月活30亿用户,日活十亿用户,不偏不倚地说,tiktok的确是一个处在风口上的项目,但是随之而来的骗局也是突如其来。
So what exactly is TIKTOK, and how can it claim to help you earn over 10,000 yuan per month within three months? Launched in September 2017 as the international version of Douyin, TikTok now boasts 300 million monthly active users and 1 billion daily active users. To be fair, TikTok is indeed a trending opportunity, but the scams that follow have also emerged suddenly.
Tiktok凡是号称月入过万的,基本上主要来源于三个:创作者基金链接/小店带货其他(接广告,直播带货,私域变现,账号售卖等)第三种收入普通玩家半年内起色不大,所以今天主要说说前两个。
For those claiming to earn over 10,000 yuan monthly on TikTok, the income primarily comes from three sources: Creator Fund, link/store带货 (product promotion), and others (advertising, live-stream带货, private domain monetization, account sales, etc.). The third type of income shows little progress for average players within six months, so today we'll focus on the first two.
创作者基金:目前tiktok创作者基金,开通条件是有1万粉丝量仅支持以下国家开放目前有美国、英国、德国、法国、意大利和西班牙等,其他国家账号发视频一分钱都没有哦。
Creator Fund: Currently, the TikTok Creator Fund requires 10,000 followers and is only available in certain countries, including the United States, United Kingdom, Germany, France, Italy, and Spain. Accounts from other countries won't earn a cent from video uploads.
好处是,不用要求你发横屏视频,跟国内中视频计划的抖音不一样。一万播放量1美金大概七块钱(为啥不说人民币,主要汇率7-7.2来回横跳)1万块RMB就是折合1400美金,也就是说一个月1400万播放量就可以拿到了。
The advantage is that you're not required to post horizontal videos, unlike Douyin's mid-length video program in China. For every 10,000 views, you earn about $1 (approximately 7 yuan - we're using dollars because the exchange rate fluctuates between 7-7.2). To earn 10,000 RMB, you'd need about $1,400, meaning 14 million monthly views.
比如这个账号,所以你要面临的就是以下几个问题,有没有人帮你解决。这个门槛对不同的人高低难辨。不过国外观众看得多发的少,10亿日活用户(微信日活才9亿哦,还有小号在内)目前只有30万内容持续创作者(而国内抖音已经接近600万过万粉的账号,更不用说过千粉的橱窗开通者),所以是机会还是陷阱,要量力而行哦。
Take this account as an example. The challenges you'll face include whether you have support to solve these problems. The threshold varies for different people. However, international viewers watch more than they create. With 1 billion daily active users (WeChat has 900 million, including secondary accounts), there are currently only 300,000 consistent content creators (while Douyin in China has nearly 6 million accounts with over 10,000 followers, not to mention those with 1,000+ followers who can open display windows). So whether it's an opportunity or a trap depends on your capabilities.
然后是链接带货还有小店带货关于带货,要求倒是不高,一千粉丝就可以,而且并不局限地区。不过带货主要是挣取汇率差价,也就是说国内商品卖到汇率高的欧美国家,赚取差价,所以只要能解决以下问题,也是大有操作的。
Next is link带货 and store带货. The requirements for带货 aren't high - just 1,000 followers, with no regional restrictions. However,带货 mainly profits from exchange rate differences, meaning selling domestic products to high-exchange-rate欧美 countries for差价. As long as you can solve the following issues, there's significant potential.
如果能处理好的话,带货也是可以做的,哦对了,千万记得不要交押金之类的东西,一件代发的平台很多,不要花冤枉钱。小编自己也是试着做了几个账号,前期难度不是一般大,但是找到诀窍后也还行,现在学费什么的都很贵,有兴趣的可以一起聊聊,其实花费的钱主要是各种创作工具的费用和网络(外网)费用,上来就收学费后续还要交钱的千万别报。
If handled properly,带货 is feasible. Oh, and remember never to pay deposits or similar fees - there are many dropshipping platforms available, so don't waste your money. I've personally tried managing several accounts; the initial difficulty was extraordinary, but after finding the tricks, it became manageable. Currently, course fees are very expensive. If interested, we can discuss - the main expenses are really just creative tools and foreign network access. Avoid any programs that charge tuition upfront and then demand more payments later.
