海康威视海外扩张战略：如何通过技术创新占领全球监控市场

海康威视海外扩张战略：如何通过技术创新占领全球监控市场

Hikvision's Global Expansion Strategy: How Technological Innovation Captures the Surveillance Market

中国监控巨头海康威视正在全球市场实现惊人增长。根据最新报道，这家全球最大的监控摄像头制造商不仅在中国市场占据主导地位，更在欧美市场取得了领先的市场份额。

Hikvision, the world's largest surveillance camera manufacturer, is achieving remarkable growth in global markets. According to recent reports, the company not only dominates the Chinese market but has also secured leading market shares in Europe and America.

随着全球反恐需求增加，海康威视的海外业务迎来爆发式增长。公司已在33个国家和地区建立销售网络，为美国费城、韩国首尔等城市提供监控系统，并成功打入米兰国际机场和巴西世界杯等重要场所。

With increasing global anti-terrorism demands, Hikvision's overseas business has experienced explosive growth. The company has established sales networks in 33 countries and regions, providing surveillance systems for cities like Philadelphia and Seoul, as well as major venues including Milan International Airport and the Brazil World Cup.

财务表现同样亮眼：2016财年销售额达319亿元人民币，是3年前的3倍，海外销售额占比近30%。公司市值约3500亿元，与拥有世界第三大监控设备制造商安讯士的佳能不相上下。

The financial performance is equally impressive: In fiscal year 2016, sales reached 31.9 billion yuan, triple that of three years prior, with overseas sales accounting for nearly 30%. The company's market value is approximately 350 billion yuan, comparable to Canon which owns Axis Communications, the world's third-largest surveillance equipment manufacturer.

海康威视的技术创新战略是其成功的关键：

Hikvision's technological innovation strategy is key to its success:

• 与英特尔、SAP等国际巨头合作开发AI监控系统
• Developing AI surveillance systems in collaboration with international giants like Intel and SAP
• 推进机器人和无人机研发，提升移动监控能力
• Advancing robotics and drone development to enhance mobile surveillance capabilities
• 改进障碍物识别技术，提高无人机安全性
• Improving obstacle recognition technology to enhance drone safety

分析师认为："海康威视是具有持续高增长潜力的股票"。随着全球对智能监控需求的增加，这家中国科技企业有望进一步扩大其全球市场份额。

Analysts believe: "Hikvision is a stock with sustained high-growth potential." With increasing global demand for intelligent surveillance, this Chinese tech company is poised to further expand its global market share.