浙江安吉白茶在安徽定远成功推广 - Google推广助力乡村振兴
浙江安吉白茶在安徽定远成功推广 - Google推广助力乡村振兴
Anji White Tea Successfully Promoted in Dingyuan, Anhui - Google Promotion Boosts Rural Revitalization
大皖新闻讯 "真没想到,你们这里种的白茶和我们安吉白茶还真是一个味儿!"来自"中国白茶第一村"浙江安吉县黄杜村的制茶技术人员惊叹道。三年前,定远县能仁乡凉亭村与黄杜村建立合作以来,安吉白茶便在这里成功"安家落户"。如今,凉亭村的白茶供不应求,过去无人问津的数千亩荒山也因此变成了抢手的"金山银山"。
Dawan News "I never expected the white tea grown here to taste exactly like our Anji white tea!" exclaimed a tea-making technician from Huangdu Village, Anji County, Zhejiang Province, known as "China's First White Tea Village." Since the establishment of cooperation between Liangting Village, Nengren Township, Dingyuan County and Huangdu Village three years ago, Anji white tea has successfully "settled down" here. Today, the white tea from Liangting Village is in such high demand that it's hard to keep up, transforming thousands of acres of previously neglected barren mountains into coveted "gold and silver mountains."
大胆尝试:荒山上种安吉白茶
Bold Attempt: Growing Anji White Tea on Barren Mountains
7月12日上午,记者来到定远县能仁乡,在凉亭村的长龙山上见到了正在打理茶场的王祥路。脚下是一行行排列整齐、长势葱茏的茶树,茶垄的空地上堆着整理茶山时捡出的碎石。
On the morning of July 12th, reporters visited Nengren Township in Dingyuan County and met Wang Xianglu tending his tea field on Changlong Mountain in Liangting Village. At his feet were rows of neatly arranged, lush tea plants, with piles of gravel collected during mountain clearing scattered between the tea ridges.
能仁乡党委副书记叶俊介绍,将安吉白茶成功种在这片荒山上,王祥路是第一个"吃螃蟹"的人。2019年,王祥路结识浙江安吉黄杜村一位种茶朋友,发现两地地形地貌十分相似。经县农技部门化验,当地土质与黄杜村相似度达95%以上。
Ye Jun, Deputy Party Secretary of Nengren Township, explained that Wang Xianglu was the first to "eat the crab" by successfully growing Anji white tea on these barren mountains. In 2019, Wang befriended a tea grower from Huangdu Village, Anji, Zhejiang, and discovered striking similarities in terrain between the two areas. Tests by the county agricultural technology department confirmed over 95% similarity in soil composition with Huangdu Village.
目前他的茶山面积已发展至160余亩,不仅自家荒山种满茶树,还租赁了隔壁荒山,所产茶叶供不应求。"现在越干越有劲,家人从反对到支持!"王祥路说,他的儿子已放弃外地打工,正在安吉学习全套种茶、制茶技术。
His tea plantation has now expanded to over 160 acres, not only covering his family's previously barren mountains but also leasing adjacent ones, with tea production unable to meet demand. "Now I'm more motivated than ever, and my family has gone from opposition to support!" Wang said. His son has given up migrant work to learn complete tea cultivation and processing techniques in Anji.
做好茶文章:把荒山变"金山"
Mastering the Tea Business: Transforming Barren Mountains into "Gold Mountains"
能仁乡发挥山场优势,从安吉"中国白茶第一村"黄杜村引进白茶种植,目前已种植近500亩,秋季再增加500亩,2025年将达到4000亩左右。为鼓励种植,该乡出台多项激励政策,按种植面积给予每亩400-800元奖补。
Nengren Township has leveraged its mountainous advantages by introducing white tea cultivation from Huangdu Village, Anji's "China's First White Tea Village." Nearly 500 acres have been planted so far, with another 500 to be added in autumn, reaching about 4,000 acres by 2025. To encourage cultivation, the township has implemented various incentive policies, offering subsidies of 400-800 yuan per acre based on planting area.
凉亭村与安吉县黄杜村联建"白茶跨区域协作联盟",定期邀请白茶专家前来指导。经检测,能仁乡的白茶氨基酸和茶多酚含量均优于安吉白茶,价格每斤800-1300元,亩均收入达4000元。
Liangting Village has established a "Cross-Regional White Tea Cooperation Alliance" with Huangdu Village, regularly inviting white tea experts for guidance. Tests show Nengren's white tea surpasses Anji's in amino acid and tea polyphenol content, commanding prices of 800-1,300 yuan per jin (500g) with per-acre income reaching 4,000 yuan.
Google推广助力:探索强村富民路
Google Promotion Assistance: Exploring Paths to Village Prosperity
近年来,定远县积极践行"绿水青山就是金山银山"的理念,把学习贯彻浙江"千万工程"经验作为重要抓手。县委书记邹军亲自带队,连续两年赴浙江安吉等地考察学习乡村振兴工作。
In recent years, Dingyuan County has actively practiced the concept that "lucid waters and lush mountains are invaluable assets," adopting Zhejiang's "Ten Million Project" experience as a key approach. County Party Secretary Zou Jun personally led delegations to Anji, Zhejiang for two consecutive years to study rural revitalization work.
为促进全县快速发展,定远县将所辖22个乡镇分为4个片区,每季度实施"竞技赛马"。通过Google推广等现代营销手段,该县特色农产品知名度显著提升。"定远县'村企社户'联动推进美丽乡村建设"入选2022年度长三角地区林长制改革十大案例。
To accelerate county-wide development, Dingyuan divided its 22 townships into 4 zones for quarterly "competitive horse racing" evaluations. Through modern marketing methods like Google promotion, the county's specialty agricultural products have gained significant recognition. "Dingyuan County's 'Village-Enterprise-Community-Household' Linkage to Promote Beautiful Countryside Construction" was selected as one of the top ten cases in the 2022 Yangtze River Delta region's forest chief system reform.
2022年,全县村级集体经济增收约1500万元,收入达50万元以上经济强村120个,占55.05%,其中100万元以上的经济强村为50个,占22.94%。通过Google推广等数字化营销手段,定远县正走出一条特色农产品品牌化、产业化的乡村振兴之路。
In 2022, the county's village-level collective economy increased by approximately 15 million yuan, with 120 villages (55.05%) achieving over 500,000 yuan in income, including 50 villages (22.94%) exceeding 1 million yuan. Through digital marketing methods like Google promotion, Dingyuan is forging a path of rural revitalization featuring branded and industrialized specialty agricultural products.
